Senior Marketing Manager

2 days ago

Quezon City, Philippines United Asia Automotive Group Inc. (UAAGI) Full time

Senior Marketing Manager United Asia Automotive Group Inc. (UAAGI) Are you a talented individual ready to join an awesome team in the Automotive industry? Be our next Senior Marketing Manager This position actively crafts innovative strategies, drives customer engagement, and propels businesses forward with creative flair. Main Responsibilities Develop and implement comprehensive marketing strategies that align with business objectives and market dynamics. Define and manage brand positioning to increase brand equity and customer perception; ensure consistent messaging and visual identity across all marketing materials. Plan, execute, and monitor integrated marketing campaigns across digital, print, broadcast, and experiential channels; analyze performance data to optimize ROI. Manage the company's online presence, including website content, SEO, social media, and online advertising; use analytics tools to track performance. Conduct thorough market research to identify trends, customer preferences, and competitive dynamics; leverage insights for product positioning. Collaborate with sales teams to align marketing strategies with sales goals; provide support and develop sales enablement tools. Develop and manage the marketing budget; monitor expenses and report on financial performance; identify cost‑saving opportunities. Lead and mentor a team of creatives and marketing professionals; set performance expectations and provide coaching. Qualifications A college graduate with a 4‑year degree in Marketing, Business Administration, or a related field. At least 5 years of experience in a Senior Marketing Manager position, preferably in the automotive sector. Strong focus on Digital marketing, Above‑The‑Line (ATL) and Below‑The‑Line (BTL) strategies. Proven track record of developing and executing successful marketing campaigns that drive measurable results. Excellent analytical, communication, and project management skills. Ability to thrive in a fast‑paced, dynamic environment and manage multiple priorities. Experience with digital‑first marketing strategies and tools. Familiarity with CRM systems and data analytics platforms. Understanding of the automotive industry's unique challenges and opportunities. Competence in building and maintaining relationships with key stakeholders, customers, partners, and industry influencers. Working Pattern and Location Join Date: July 2025 Employment Type: Full‑time Employee Work Location: On‑site, 728 A. Bonifacio Ave., Balintawak, Quezon City, Philippines. Working Hours: 45 hours, 5 days per week (7:30 AM to 5:30 PM) Workdays: Monday – Friday #J-18808-Ljbffr

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