Lead Copywriter

1 week ago


Metro Manila Philippines Buscojobs Full time

Job Description

Content Strategy Lead – Youth Segment (CSL-YS) plays a pivotal role in culling insightful research and producing strategic content. This role requires a deep understanding and lived experience as part of the youth segment, especially Gen Z, and the ability, resourcefulness, and innovativeness to translate such into strategic content in the context of financial literacy.

  • Audience Engagement
  • Performance, Optimization and Reporting
  • Stakeholder Engagement
  • Cross-Functional Collaboration

Location: Taguig, National Capital Region

Salary: ₱720,000 per year

Note: This advertiser has chosen not to accept applicants from your region.

Job Description

Shift Schedule: Nightshift (Eastern Time)

Work Set Up: Onsite

Responsibilities

  • Perform keyword research and competitive analysis to identify growth opportunities.
  • Plan and implement site architecture and content hierarchy for SEO and UX.
  • Audit and optimize on-page SEO, including metadata, internal linking, and technical elements.
  • Create persona-based content journeys that lead users to conversion points.
  • Design and optimize landing pages, forms, and CTAs for maximum conversions.
  • Develop and publish optimized content directly in HubSpot.
  • Maintain a content roadmap and align web content with email, social, and paid campaigns.
  • Track and report on performance metrics using HubSpot and analytics tools.

Requirements

  • Proven experience in SEO (technical + content) with measurable results.
  • Advanced HubSpot skills — able to manage pages, forms, CTAs, and workflows.
  • Experience building and executing content strategies for websites.
  • Strong analytical and data-driven approach to decision-making.
  • Ability to work independently after onboarding.

What's in it for you?

  • Competitive Salary & Comprehensive Benefits
  • Healthcare coverage for you and one dependent, plus generous paid time off
  • Professional development opportunities and growth within the company
  • Inclusive & Supportive Team Culture
  • Diverse and collaborative team environment

Job Type: Full-time

Application Question(s):

  • Do you have experience in using HubSpot?
  • Do you have prior experience as an SEO/Content Strategy Manager?
  • Are you able to work onsite in Bicutan Taguig?
  • Are you able to work on a nightshift schedule?

2

Content Strategy Manager - Additional Openings

Note: The following postings appear to be duplicate or related roles with similar responsibilities and requirements for other regions. If you are viewing multiple postings, select the one that matches your location and eligibility.

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