Campaigns and Communications Officer II

Job Description The Campaigns and Communications Officer I develops, implements, monitors, and evaluates an annual resource mobilization and stakeholder engagement communications plan that supports the over‑all resource mobilization goals and stakeholder engagement strategies of Ateneo consistent with its mission and values. The position closely collaborates, and with the creative direction of the University Marketing and Communications Office (UMCO). Main Duties and Responsibilities 1. Communication and Public Relations Strategic Communication Plans: Develops and executes strategic communication plans that emphasize resource mobilization activities, subject to the review and creative direction of UMCO to ensure compliance with University branding guidelines. Communication and Marketing Materials: Conceptualizes, develops and manages the production of communication and marketing materials/collaterals needed for all resource mobilization campaigns and events; including but not limited to engagement and formation, awareness raising, donor acquisition, donor management, and brand‑building. Media Channels: Develops, manages, and utilizes different media channels, including online media, to promote and communicate the various programs, activities and events of the Office of University Development and Alumni Affairs (OUDAA). Dissemination: Oversees the timely and continuous dissemination of resource generation communications. Major Gift Programs: Develops and implements communication materials in support of the Major Gift programs and Annual gift giving in support of the projects headed by the University Development Head and team. Press Engagement: Collaborates with UMCO to engage with the press, ensuring accurate and strategic media coverage of the various programs, activities and events of the OUDAA; provides timely and relevant information to the press as needed to enhance visibility and support the University’s fundraising and stakeholder engagement and formation efforts. 2. Communication Strategy and Performance Analysis Case Statement: Develops Ateneo’s Case Statement and key resource mobilization messages in collaboration with the Advancement Head and UMCO ensuring consistency and accuracy across all communication channels. Alumni Engagement: Works with the Alumni Formation & Services Officer to create communication in support of alumni engagement & formation programs aligned with the overall communication strategy. Donor Engagement: Works with the Donor Relations and Donations Management Officer to create communication supporting donor/benefactor engagement & relationship building programs aligned with the overall communication strategy. Media Monitoring: Helps conduct media monitoring to identify and assess opportunities for the University to engage in resource mobilization activities, such as potential partnerships, funding opportunities or public awareness campaigns. Performance Evaluation: Helps evaluate the effectiveness of various communication channels and platforms by coordinating with the Database team of the OUDAA in analyzing performance metrics and audience engagement; makes necessary adjustments to communication strategies to enhance impact and achieve better results. III. Performs other related tasks as may be assigned by the supervisor/authorized representative Knowledge, Skills, and Abilities Marketing Skills Content and Branding Skills Data Management and Analysis Tech Savvy Graphic Design Coordination and Interpersonal Skills Work Organization and Prioritization Minimum Qualifications With a Bachelor's Degree in Marketing and Communications or a related field With 5 years previous experience in marketing, advertising, communications, or public relations Proficiency in multiple languages is an advantage Background in Content Management Systems (CMS) for basic website content updating Ateneo de Manila University (Ateneo) is one of the leading universities in the Philippines. More than 150 years in existence, Ateneo has grown into a major Jesuit institution. Officially it became a university in 1959. It offers over 100 academic degree programmes. Ateneo offers Basic Education (Grade School, Junior High School, and Senior High School). In addition, Higher Education (College, Graduate, Continuing Education) is made up of nine schools located in 3 campuses in Quezon City, Makati City and Pasig City. It has an array of research centres, 11 of which are recognized as Centres of Excellence by the Philippine Commission on Higher Education. In addition to a European Studies Programme, it has a Centre for Asian Studies that fosters comparative research on East and Southeast Asia. Ateneo has 207 partnerships with universities around the world. Ateneo’s Rizal Library is the most advanced in the Philippines with over 307,000 titles in its collection and online access to most major academic journals. #J-18808-Ljbffr