
Product Marketing Specialist
17 hours ago
Product Marketing Specialist — Manila (Taguig, National Capital Region)
Location: Taguig, National Capital Region
Salary: ₱40000 - ₱60000
Posted: 1 day ago
Job DescriptionOverview:
The Product and Marketing Specialist will be responsible for assisting the Product and Marketing Manager in developing and implementing marketing programs to achieve broadband subscriber acquisition and revenue targets.
Functions:
- Develop, implement, and monitor broadband acquisition and switching programs to achieve subscriber acquisition and revenue targets.
- Gather consumer insights and competitive information through research, fieldwork, and regular consumer interactions.
- Establish relationships and support sales channels to help achieve targets.
- Monitor local and international competitive environment to ensure products/services stay current with industry trends.
- Collaborate with Brand Marketing, Sales, Customer Experience, Finance, IT, Digital, Analytics, and other cross-functional teams to execute go-to-market plans.
- Handle other special projects as they arise.
Key Performance Indicators:
- Execute on-ground lead generation initiatives
- Launch and monitor promotional offers
- Achieve acquisition and subscriber targets
- Brand health – awareness and consideration
Employment Standards:
- Proficient with Microsoft Office (Word, Excel, PowerPoint)
- Strong written and verbal communication
- Team player, solutions-oriented, creative thinker
- Fast learner, analytical, and organized
- Ability to manage multiple projects
Qualifications:
- Bachelor's Degree (Marketing, Business, Management, or Data Science preferred)
- 2-3 years in telco or related service industries with subscriptions
Note: We regret that only shortlisted candidates will be notified.
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