Marketing Coordinator

2 weeks ago


Iloilo City, Philippines Persona Full time

Overview

Marketing Coordinator (SaaS Focus) (Work From Home) at Persona. This role supports multi-channel campaigns, content creation, and marketing operations in a fully remote environment.

Responsibilities
  • Assist in executing multi-channel campaigns across email, social media, paid ads, and web.
  • Build and schedule email campaigns using tools like HubSpot.
  • Support lead generation efforts and contribute to pipeline growth in alignment with sales.
  • Draft, edit, and publish blogs, emails, landing pages, and social media content.
  • Grow and manage social presence, particularly on LinkedIn, by drafting and scheduling posts.
  • Conduct keyword research, optimize content, and update on-page SEO elements to enhance search rankings.
  • Assist in setting up, monitoring, and optimizing LinkedIn and Google Ads campaigns.
  • Track campaign performance, contribute insights, and propose improvements to enhance ROI.
  • Gather and organize marketing data to analyze performance and guide strategy.
  • Maintain the marketing calendar and ensure deliverables are completed on time.
  • Update website content using CMS platforms like WordPress or Webflow.
Requirements
  • 1–3 years of experience in marketing coordination, ideally in SaaS or associations.
  • Proficiency with email marketing tools.
  • Familiarity with CMS platforms (e.g., WordPress, Webflow) or basic HTML.
  • Experience managing social media platforms, especially LinkedIn.
  • Working knowledge of SEO tools (e.g., Google Analytics, SEMrush, Ahrefs).
  • Familiarity with paid media platforms like LinkedIn Ads and Google Ads.
  • Comfortable using Zoom for webinars or virtual events.
  • Basic skills in data analysis and reporting.
  • Fully fluent in English.
  • Ability to work U.S. business hours (Pacific, Central, or Eastern Time).
  • A serious, career-oriented mindset.
Other qualities
  • Strong writing and editing skills with attention to detail and messaging.
  • Highly organized with the ability to manage multiple projects and meet deadlines.
  • Proactive team player with a willingness to contribute across marketing areas.
  • Strong analytical mindset to interpret data and refine strategies.
  • Willingness to learn and take initiative to improve processes.
  • Problem-solving ability with minimal guidance.
  • Intellectual curiosity and resourcefulness.
  • Professionalism.
What we offer
  • Best salaries in the industry.
  • Permanent ability to work from anywhere in the world.
  • Opportunities for growth and advancement.
  • Fast-paced and collaborative environment.
  • Warm and friendly company culture.
  • Full benefits.
Benefits at Persona
  • Health insurance.
  • Unlimited paid time off (sick and vacation).
  • Annual bonuses based on performance.
  • Monthly tech allowance.
  • Opportunity to be paid in your currency of choice.

This is a full-time and long-term role, dedicated to serving one client. Persona supports remote work from anywhere. If you’re new to working for a U.S. company, we provide guidance to help you get set up as a remote professional. After hire, we will match you to a client company that fits your background and goals.

We are also growing and looking for professionals across administration, bookkeeping, accounting, finance, project management, operations, recruiting, human resources, content writing, social media management, research, executive assistance, customer service, and more.

Visit our website for more information:

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