Digital Marketing Manager

We are seeking a skilled and detail-oriented Digital Marketing Account Manager to join our internal marketing team. This role is not client-facing but plays a critical part in executing and coordinating in-house digital marketing initiatives , ensuring that strategic plans are translated into effective, measurable actions. The ideal candidate has a strong foundation in social media operations, content management, digital advertising, and campaign execution. You will act as the internal hub for marketing execution, collaborating with cross-functional teams—content, creative, media, development, and operations—to manage deliverables, timelines, and output quality. This position will also provide a pathway to participate in creator-based marketing and MCN (multi-channel network) development , as the company explores influencer-based content and owned media channels. Key Responsibilities Marketing Campaign Execution & Coordination Support the marketing director in breaking down monthly/quarterly marketing plans into actionable execution calendars and workflows. Prepare project briefs and lead kick-off coordination between internal teams (design, content, media, development). Track project milestones to ensure timely delivery of creative assets, social posts, landing pages, and media placements. Perform quality checks across deliverables, ensuring brand alignment and technical accuracy upon launch. Social Media & Content Operations Support the development of multi-platform content strategies and monthly content calendars. Work closely with writers and designers to review copy, visuals, and short-form video scripts. Schedule posts across platforms using tools such as Meta Business Suite, Later, or Hootsuite. Organize community engagement activations (e.g., giveaways, comment campaigns, live stream support). Monitor post feedback and elevate relevant user concerns to internal teams. Ad Management Support & Performance Monitoring Coordinate with the paid media team to ensure timely preparation of ad creatives and landing pages. Understand the structure and basic operations of ad platforms such as Facebook Ads, TikTok Ads, and Google Ads. Assist with audience setup, A/B testing frameworks, and campaign monitoring. Compile weekly performance snapshots and suggest creative/media optimizations based on KPIs. Analytics & Campaign Reporting Utilize tools such as GA4, Meta Insights, TikTok Analytics to track user behavior and content performance. Compile performance dashboards including reach, engagement, CTR, conversions, and retention. Assist in producing post-campaign reports and proposing data-driven improvement suggestions. Qualifications Associate or Bachelor's degree in Marketing, Advertising, Digital Media, or a related field. At least 2 years of experience in digital marketing execution or social media/content operations. Strong familiarity with Facebook, Instagram, TikTok, YouTube, and platform-specific content strategies. Hands‑on experience with at least one content scheduling or community management tool (e.g., Meta Suite, Later, Hootsuite). Working knowledge of paid advertising tools (Meta Ads Manager, Google Ads) is a plus. Proficient in project management tools (Notion, Trello, or Google Sheets). Ability to read and interpret campaign data with structured thinking and problem‑solving mindset. Strong communication skills, excellent task management, and ability to meet deadlines in a multi‑tasking environment. Questions to Applicants What's your expected monthly basic salary? Which of the following types of qualifications do you have? How many years' experience do you have as a Digital Marketing Role? How many years of digital marketing experience do you have? Which of the following online advertising methods do you have experience with? Do you have experience with Search Engine Optimisation (SEO)? Which of the following web analytics tools are you experienced with? #J-18808-Ljbffr