DIGITAL MARKETING SPECIALIST

2 weeks ago

Pasig, Philippines Outsource Accelerator Full time

Overview

Join to apply for the DIGITAL MARKETING SPECIALIST role at Outsource Accelerator .

Responsibilities
  • Own the marketing funnel: Strategy + execution from lead generation to conversion and retention
  • Develop and manage content strategy: Email, social, blog, and video content that nurtures and educates leads
  • Create and optimise lead magnets: Quizzes, mini-courses, and email sequences
  • Run paid ad campaigns: Meta/Facebook + relevant platforms (directly or via freelancers)
  • Track performance: Campaign analysis, CAC, and conversion metrics
  • Manage launches and evergreen funnels: Transition to scalable, automated systems
  • Support influencer/partnership campaigns: Collaborate with thought leaders and experts
  • Work closely with the founder: Refine messaging and strategic direction
Qualifications
  • 3+ years of digital marketing experience, ideally in health, wellness, or DTC
  • Understands funnels, lifecycle marketing, and customer journeys
  • Can think strategically and execute quickly
  • Is confident running or managing Facebook/Meta ads
  • Has strong messaging instincts and decent writing ability
  • Takes initiative and can own projects end-to-end
  • Thrives in a remote, independent work setup, but values collaboration
  • Is passionate about womens health and purpose-driven work
Nice-to-haves
  • Experience with health/education-based products
  • Familiarity with Kajabi, Meta Ads Manager, Zapier, Typeform, Jotform, or Voiceflow
  • Startup or solopreneur collaboration experience
  • Basic creative/design skills (Canva is fine)
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Outsourcing and Offshoring Consulting
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