Key Account Management

2 weeks ago

Philippines Lazada Full time

Overview

The role: Key Account Manager (KAM) responsible for driving growth and success of the assigned seller portfolio. Develop and maintain strong relationships with accounts, acting as a trusted partner to build and boost their business on the Lazada platform. Combines operational excellence with a strategic mindset, leveraging industry insights, sales analysis, and business planning to optimize seller performance and drive measurable growth.

Location: Philippines

Responsibilities
  • Account Management: Own the overall business performance and be the main point of contact for assigned sellers. Ensure growth in sales, orders, and buyers by managing and developing key accounts through targeted strategies and initiatives. Help sellers meet objectives while considering the platform\'s priorities.
  • Sales & Marketing: Drive assortment expansion, adoption of key mechanics, tools, and solutions, and joint business planning with sellers. Develop and implement tailored marketing and sales strategies to boost visibility and performance on the platform.
  • Operational Excellence: Collaborate with internal teams (e.g., platform operations, campaigns, logistics, finance) to meet growth objectives such as daily active users, conversion rate, and on-time shipping performance. Ensure smooth operational processes and timely fulfillment.
  • Strategic Leadership: Lead negotiations, manage relationships, and facilitate the execution of campaigns and tools that engage sellers. Take ownership of category performance and stay on top of emerging trends, using industry knowledge and insights to advise sellers on how to optimize their business.
  • Analytics & Reporting: Utilize data and analytics to identify trends, opportunities, and areas of improvement. Provide actionable insights to sellers to optimize their performance on the platform.
Qualifications
  • At minimum, a Bachelor’s Degree. Prior experience in e-commerce, sales, account management, retail (online or offline) and/or business development is an advantage.
  • Strong understanding or relevant experience in the industry/category with ability to use market knowledge and insights to drive strategy and decision-making.
  • Proven track record of delivering results, successful negotiations, problem solving, and effective relationship and stakeholder management.
  • Open to change, resilient, adaptable, and able to navigate changing account ownership assignments and business priorities.
  • Highly analytical with strong business acumen; able to assess performance data and apply insights to improve outcomes.
  • Entrepreneurial mindset, owner of the business, self-driven and motivated to drive impact and create value.
  • Growth and learning mindset with strong communication skills (verbal and written). Proficiency in Mandarin is a plus.
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