Digital Media Buyer

3 weeks ago

Metro Manila Philippines Buscojobs Full time

Overview

We are looking for a proactive and performance-driven Media Buyer to join our in-house marketing team. In this role, you will be responsible for executing media strategies, managing self-serve digital campaigns, and driving optimisations based on campaign data. This is a hands-on role that requires strong digital platform knowledge, attention to detail, and the ability to collaborate closely with internal stakeholders and media vendors.

Responsibilities
  • Execute media buying strategies, including audience targeting selection and channel planning.
  • Set up, monitor, and optimise digital media campaigns across key self-serve platforms such as: Google Ads (YouTube, DV360, DCM), TikTok, Outbrain.
  • Analyse campaign performance data and provide actionable insights and optimisation recommendations.
  • Coordinate with external media vendors for managed buys, including briefing, negotiation, reporting, and delivery.
  • Work closely with internal marketing teams to understand campaign objectives and timelines, and ensure media plans align with business goals.
  • Support campaign reporting cadences, consolidating performance results into reports that are clear, timely, and actionable.
Skills & Experience
  • Diploma or Bachelor's degree in Marketing, Business, Communications, or related field (or equivalent work experience).
  • Minimum 3 years of experience in a media buying or performance marketing role, preferably across multiple digital platforms.
  • Strong analytical skills and familiarity with digital metrics (CPM, CTR, CPA, ROAS, etc.).
  • Experience managing campaigns end-to-end on self-serve platforms.
  • Strong communication and coordination skills, with the ability to collaborate across internal and external teams.
  • Detail-oriented with a bias for optimisation and results.
  • A get-it-done attitude of problem solving when media buys are paused.
  • A growth mindset to test & learn and adjust media buy strategies should there be roadblocks.
  • Strong analytical and problem-solving skills; detail-oriented with the ability to manage multiple campaigns simultaneously.
  • Effective written and verbal communication skills.
Additional Information
  • Job Types: Full-time, Permanent
  • Pay: Php 30,000 - Php 40,000 per month
  • Benefits:
    • Company events
    • Health insurance
    • Opportunities for promotion
    • Promotion to permanent employee
    • Work from home
  • Work Location: In person
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