Senior Content Marketing Strategist

Overview

RENPHO US is looking for a strategic, data-driven, and experienced Senior Content Marketing Strategist to support and execute SEO strategies in alignment with the content and brand objectives. You will play a key role in optimizing RENPHO\'s online presence, increasing search visibility, and driving organic traffic growth through technical, on-page, and off-page SEO initiatives.

This position is ideal for someone who thrives in a fast-paced, collaborative environment and is passionate about health, wellness, and performance marketing.

• Strategy & Execution : Support the Content Manager in developing and executing SEO strategies aligned with Renpho\'s global goals. Conduct in-depth keyword research and competitor analysis to guide SEO priorities. Identify new SEO growth opportunities and propose actionable tactics.
• On‑Page Optimization : Optimize website and product content for search visibility and keyword relevance. Provide SEO guidelines for blog and landing pages, including metadata, headers, keyword usage, and internal linking. Collaborate with the content and product teams to ensure optimized publication.
• Technical SEO : Conduct regular technical audits (e.g., crawlability, indexing, site speed). Identify issues and work with developers to implement solutions. Maintain and optimize XML sitemaps, and structured data/schema markup.
• Off‑Page SEO : Assist in planning and executing white-hat link-building strategies. Monitor backlinks and recommend disavows when necessary. Conduct competitor backlink analysis to discover new outreach opportunities.
• Reporting & Analysis : Track and report SEO KPIs using GA4, Google Search Console, Ahrefs, and SEMrush. Provide insights and recommendations based on traffic trends, keyword movements, and content performance. Deliver regular updates to the Content Manager on SEO health and progress.
• Cross-functional Collaboration : Work closely with the Content Manager and other stakeholders to ensure SEO is embedded across projects. Collaborate with web developers, content creators, and design teams to ensure best practices are implemented. Keep the team updated on algorithm changes and industry developments.

• Minimum of 3–5 years experience in SEO, digital marketing, or a related role. Strong knowledge of on-page, off-page, and technical SEO strategies.
• Proficiency with SEO tools: Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, etc.
• Comfortable working with CMS platforms (e.g., WordPress, Shopify).
• Working knowledge of HTML, CSS, and JavaScript as it relates to SEO.
• Excellent analytical, organizational, and problem-solving skills. Clear and effective communication skills (written and verbal).
• Bachelor\'s degree in Marketing, Communications, or a related field preferred. Prior experience working in an international company is required, and familiarity with planning and executing SEO strategies across global markets is highly preferred.

• SEO experience in an e-commerce environment.
• Familiarity with optimizing content for US-based audiences.
• Background in managing SEO for multilingual or international sites.
• Experience with Google Business Profile and local SEO tactics.

Job Type: Full-time

Pay: Php 30,000–Php 50,000 per month

• Company Christmas gift
• Company events
• Flexible schedule
• Opportunities for promotion
• Promotion to permanent employee
• Staff meals provided

Work Location: In person — Makati (Preferred). Relocation or reliable commute to Makati required.

Education: Bachelor\'s (Preferred)

Experience: SEO: 3 years (Required)

Willingness to travel: 100% (Preferred)

Education: Bachelor\'s (Preferred)