
Digital Marketing Manager
6 days ago
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Digital Marketing Manager page is loadedDigital Marketing Manager Apply remote type On-site locations Science Hub Tower 4, Manila, Philippines time type Full time posted on Posted 4 Days Ago time left to apply End Date: September 26, 2025 (30+ days left to apply) job requisition id R
Position Summary
As a Digital Marketing Manager, the primary role is to ensure that campaigns run according to marketing objective, given budget, and timeline using the most engaging digital channels, formats and communications in the most effective and efficient way. The role includes developing, executing and optimizing multi-channel strategy across CRM and Digital Media in order to drive business results for Samsung.Role and Responsibilities
Roles and responsibilities include, but is not limited to:
Strategy Development: Craft briefs with clear marketing objectives, key performance indicators (KPIs) and key performance drivers (KPDs) across paid/ owned/ earned advertising channels to deliver business results, closely working with internal marketing stakeholders and agency partners
Advertising Budget Setting: Lead in the setting of budget for each ATL and digital media channel on the analysis of the minimum/maximum marketing investment budget for category and product investment
Campaign Execution: Lead in the execution of integrated media and CRM campaigns by selecting appropriate channels and creatives for target consumer
Performance Management: Lead to set, manage and optimize integrated media and CRM activities towards achieving marketing objectives
Project Management: Set weekly progress with media agency, CRM agency and internal marketing stakeholders
People Management: Partner, brief and manage key agencies to ensure productivity and efficiencies to deliver quality outputs
Skills and Qualifications
To be successful in the role, you must have:
A Bachelor's degree is required
Proven working experience in ATL, digital media and/or CRM with min. 5 years of experience in tech/ electronics/ CPG Marketer or Advertising from a media agency is required
Good knowledge and experience with measurement tools, web analytic tools, and 3rd party ad platforms (Google Ads, Facebook Business Manager, DV360, etc.)
Excellent communication skills and fluent in English
Strong analytical skills and data-driven thinking
Strong organizational, stakeholder management, and problem-solving skills
High degree of attention to detail and well-organized
Self-motivated, independent, able to work with minimum supervision
If you are interested in helping us bring our technology to life, this might just be for you Click on apply now
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Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives.
Since being established in 1969 , Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at ( ).
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