Senior Creatives and Events Management Manager

4 weeks ago

Pasay, Philippines SMDC Full time

Senior Creatives and Events Management Manager

SMDC Pasay, National Capital Region, Philippines

The Senior Creatives and Events Management Manager is responsible for leading the strategic planning, development, and execution of high-impact promotional and event initiatives that drive brand awareness, customer engagement, and sales performance. This role requires a visionary leader with deep expertise in creative design, event management, and brand strategy, capable of innovating and setting trends that elevate the SMDC HRB brand.

JOB DESCRIPTION:

Responsibilities
  • Strategic Leadership: Develop and lead the overall creatives and events strategy aligned with business goals; set trends and innovate promotional and event programs to maintain brand relevance and competitiveness; evaluate and approve merchandising and promotional plans to ensure alignment with brand standards and objectives.
  • Creative Development: Oversee the creation of compelling point-of-sale materials (e.g., brochures, flyers, booth designs); guide the conceptualization and execution of merchandising and promotional campaigns; ensure consistency in brand messaging across all creative outputs.
  • Event Management: Lead the planning, organization, and execution of sales activations, trade events, lead generation activities, and other marketing events; manage end-to-end event logistics including budgeting, resource allocation, and third-party vendor coordination; monitor and evaluate event performance and ROI, implementing improvements as needed.
  • Team and Vendor Management: Supervise and mentor a team of creatives and event coordinators; manage relationships with external agencies and suppliers to ensure quality and timely delivery of services; oversee inventory and deployment of promotional and merchandising materials.
Qualifications and Skills
  • Bachelor’s degree in Marketing, Advertising, Communications, or related field.
  • At least 7–10 years of experience in creatives and event management, with 3+ years in a leadership role.
  • Proven track record in conceptualizing and executing successful promotional campaigns and events.
  • Strong project management, budgeting, and vendor management skills.
  • Excellent communication, leadership, and stakeholder management abilities.
  • Proficiency in creative tools and platforms is a plus.
  • Must be willing to work onsite in Pasay City.
Job Details
  • Seniority level: Mid-Senior level
  • Employment type: Full-time
  • Job function: Marketing, Art/Creative, and Project Management
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