Brand Marketing Manager

1 day ago

Caloocan, Philippines Lifestrong Marketing Inc. Full time

1 day ago Be among the first 25 applicants

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from Lifestrong Marketing Inc.

The Brand Marketing Manager will be responsible for developing and executing effective brand strategies to enhance brand equity and drive business growth. Oversees the performance and supervises the merchandising, marketing and operations of assigned brand/s to ensure the attainment of sales and marketing objectives. Capable of communicating to all levels in the organization and able to express ideas clearly, customer service oriented, highly trustworthy, with sense of strong discipline and integrity are essential for this role.

Brand Management

  • Responsible for the brand marketing direction and monitors growth and image of the brand.
  • Review product status, growth, and propose marketing side action plans.
  • Create and update Estimated Date of Execution (EDE), Monthly Deck, Quarterly Influencer Plan and Annual Communication Plan.
  • Prepare and submit project updates including brand expenses vs. budget and actual expenses breakdown.
  • Address product concerns from customer and partner accounts.
  • Propose, prepare the contract, and manage celebrity endorsers to ensure positive impact to the brand.

Marketing Analysis

  • Generate influencer marketing plan and make sure all products that need attention are covered.
  • Coordination with high profile vloggers in the absence of Brand Associate.
  • Ensure all materials are posted on time, with correct product details such as prices & benefits, and are available in-store and online stores.
  • Analyze of monthly social media report together with Social Media Specialist and Brand Associate.
  • Identify what products to highlight.
  • Check and provide revisions to improve artworks and make sure they are within specification.
  • Monitor market trends and competitors’ activities to make sure brand marketing is timely and relevant.

Event Management

  • Prepare and present event & shoot concepts with media plan relevant to the brand campaign and product launches.
  • Prepare a checklist that covers all angles of the event such as Timeline, PR, Program, Role Assignment, Collaterals and other end to end media requirements.
  • Ensure all venue permits are secured for Ingress and Egress.
  • Ensure all collaterals and materials are in place for the Event.
  • Coordination with client, suppliers and 3rd party agencies.
  • Generate Post Event Report.

Trade Marketing Promotions

  • Evaluates marketing and promotional programs effectiveness.
  • Prepares and reviews trade marketing support to ensure proper trade execution.
  • Coordinate with Trade Marketing on Shelf Display, Top Shelf Implementation, New Items and other Marketing Execution.
  • Facilitate Brand Training for the Trade Marketing team with the Brand Supervisor and Brand Associate.
  • Schedule Trade Check with Trade Marketing.

Team Management:

  • Facilitates requests for manpower requisition and performance evaluation for regularization, performance enhancement programs, needed trainings and employee motivation recommendations to employees directly supervised.
  • Lead, motivate, and coach a team of brand associates and marketing artists.
  • Delegate tasks and projects effectively, ensuring timely completion and high-quality results.
  • Foster a positive and collaborative work environment.
  • Measure team performance through submission of Quarterly KPI report.
Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Art/Creative, Management, and Marketing
  • Industries Retail

Referrals increase your chances of interviewing at Lifestrong Marketing Inc. by 2x

Sign in to set job alerts for “Brand Manager” roles.

Pasig, National Capital Region, Philippines 1 week ago

Taguig, National Capital Region, Philippines 1 week ago

Pasig, National Capital Region, Philippines 2 weeks ago

Manila, National Capital Region, Philippines 6 days ago

Taguig, National Capital Region, Philippines 1 week ago

Pasig, National Capital Region, Philippines 11 hours ago

Brand Activation Manager-Autocare-Philippines

Pasig, National Capital Region, Philippines 2 weeks ago

Makati, National Capital Region, Philippines 2 weeks ago

Integrated Marketing Communications Manager

Pasig, National Capital Region, Philippines 1 month ago

Manila, National Capital Region, Philippines 1 week ago

Taguig, National Capital Region, Philippines 3 weeks ago

Taguig, National Capital Region, Philippines 2 weeks ago

Makati, National Capital Region, Philippines 1 week ago

Quezon City, National Capital Region, Philippines 2 months ago

Makati, National Capital Region, Philippines 3 weeks ago

National Capital Region, Philippines 2 weeks ago

Makati, National Capital Region, Philippines 3 weeks ago

Taguig, National Capital Region, Philippines 5 days ago

Quezon City, National Capital Region, Philippines 1 month ago

Manila, National Capital Region, Philippines 1 week ago

Taguig, National Capital Region, Philippines 1 week ago

Taguig, National Capital Region, Philippines 1 week ago

Pasig, National Capital Region, Philippines 6 days ago

Pasig, National Capital Region, Philippines 2 weeks ago

Pasig, National Capital Region, Philippines 2 weeks ago

Brand Activation Manager-Autocare - Philippines

Pasig, National Capital Region, Philippines 1 week ago

Associate Manager - Brand Marketing & ZAP

Muntinlupa City, National Capital Region, Philippines 1 week ago

Makati, National Capital Region, Philippines 12 hours ago

Quezon City, National Capital Region, Philippines 1 day ago

Taguig, National Capital Region, Philippines 3 weeks ago

Makati, National Capital Region, Philippines 3 weeks ago

Associate Brand Manager for Beauty & Cosmetics

Manila, National Capital Region, Philippines 3 months ago

Taguig, National Capital Region, Philippines 1 week ago

Quezon City, National Capital Region, Philippines 3 weeks ago

Taguig, National Capital Region, Philippines 3 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr

  • Brand Marketing Manager

    2 weeks ago

    Caloocan City, National Capital Region, Philippines Lifestrong Marketing Inc. Full time $60,000 - $120,000 per year

    TheBrand Marketing Managerwill be responsible for developing and executing effective brand strategies to enhance brand equity and drive business growth. Oversees the performance and supervises the merchandising, marketing and operations of assigned brand/s to ensure the attainment of sales and marketing objectives. Capable of communicating to all levels in...

  • Brand Marketing Manager

    2 weeks ago

    Caloocan City, National Capital Region, Philippines Viventis Search Asia Full time ₱480,000 - ₱720,000 per year

    We are seeking a strategic and creative Marketing Manager to lead brand and marketing initiatives for our toys and/or furniture lines. This role will be responsible for strengthening brand presence, growing market share, and driving sales through innovative marketing campaigns across retail, distribution, and online channels.Key ResponsibilitiesDevelop and...

  • Brand Manager

    2 weeks ago

    Caloocan City, National Capital Region, Philippines Private Advertiser Full time ₱600,000 - ₱1,200,000 per year

    Key Responsibilities:Develop and implement comprehensive brand strategies aligned with business goals.Manage the brand's visual identity, messaging, and voice across all channels.Conduct market research and competitor analysis to identify trends and opportunities.Plan and execute marketing campaigns to strengthen brand positioning.Collaborate with product...

  • Brand Marketing Strategist

    1 week ago

    Caloocan City, National Capital Region, Philippines beBeeMarketing Full time ₱5,000,000 - ₱8,000,000

    Job Title: Brand Marketing StrategistThe ideal candidate will be responsible for developing and executing effective brand marketing strategies to enhance brand equity and drive business growth.Oversee the performance of assigned brands, ensuring attainment of sales and marketing objectives.Responsible for brand marketing direction, monitoring growth and...

  • Marketing Manager

    18 hours ago

    Caloocan, Philippines Fastpace Tractor Corporation Full time

    Responsibilities Create engaging content for various platforms, including social media and traditional media Develop and maintain the brand image and ensure adherence to the brand style guide Collaborate with managers in preparing budgets and allocating funds for marketing projects Conduct research on market trends, competitors, and target audiences Prepare...

  • Marketing Manager

    2 weeks ago

    Caloocan City, National Capital Region, Philippines Hire Manila Full time ₱650,000 - ₱780,000 per year

    One of our clients, a well-established name in the food industry, is seeking a seasoned Marketing Manager to play a key role in shaping and strengthening their brand presence. This opportunity is best suited for a marketing leader who can seamlessly balance strategy with execution—someone passionate about building brands, driving market share, and...

  • Brand Associate

    2 weeks ago

    Caloocan City, National Capital Region, Philippines Frabelle Corporation Full time $40,000 - $60,000 per year

    The Junior Brand Associate supports the Marketing Manager, Assist Brand Manager/Brand Manager in developing and executing brand strategies to enhance and maintain the company's brand identity. This role involves assisting with brand campaigns, market research, and day-to-day brand management tasks. The Junior Brand Associate will work closely with internal...

  • Marketing and Brand Support Specialist

    6 days ago

    Caloocan City, National Capital Region, Philippines beBeeCoordination Full time $45,000 - $60,000

    Job DescriptionThe Marketing Coordinator role is a support position for the marketing team, focusing on assisting with design, events, communications, and internal projects. This role acts as a central point of coordination for marketing requests, ensuring timely completion of tasks, adherence to brand guidelines, and quality standards.This position requires...

  • Consumer Brand Marketing Strategist

    6 days ago

    Caloocan City, National Capital Region, Philippines beBeeMarketing Full time ₱800,000 - ₱1,200,000

    About the RoleThis position involves creating and implementing strategies to boost brand visibility, market share, and customer loyalty.Develop and execute integrated marketing plans across digital, brand, and promotional channels.Collaborate with executives and product teams to launch new innovations in the market.Align marketing and operations for seamless...

  • brand officer

    2 weeks ago

    Caloocan City, National Capital Region, Philippines GEM FOODS INTERNATIONAL INC Full time $60,000 - $120,000 per year

    Key ResponsibilitiesDevelop and execute brand strategies to enhance brand awareness and loyalty.Ensure consistent use of brand guidelines across all marketing channels and materials.Coordinate with creative teams to produce marketing campaigns, promotional materials, and brand assets.Monitor brand performance metrics, market trends, and competitor...