Business Planning and Market Research Analyst

4 weeks ago


Makati, Philippines Ayala Land International Sales, Inc. Full time

Overview Role: Leveraging data analytics to guide key decision-makers for both marketing and sales in designing efficient business practices and policies Responsibilities Marketing Analytics: Monitor social media ad campaign metrics and optimize by communicating regularly with ad agencies Business Planning & Special Projects Market Research: Create customer profiles from sales data and present to relevant stakeholders; gather data on the Philippine economy and real estate industry to be used for sales presentation materials; monitor competitor activities and report to management; conduct research on the overseas Filipino community to create data-driven marketing initiatives Operations Research: Deliver research and analytics reports on the organization’s operational efficiency to guide management in designing sales practices and policies Skills / experience needed Microsoft Office (Intermediate Excel) Data Analytics Market Research Social Media Management Seniority level Associate Employment type Full-time Job function Marketing and Strategy/Planning Industries Real Estate Marketing Services #J-18808-Ljbffr



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