Public Relations Deputy Manager
3 weeks ago
Overview
The Public Relations Specialist will lead the PR strategy to increase brand love for Garmin. The ideal candidate should have strong communication skills and working relations in technology industry.
Responsibilities- Develop PR strategy and planning that are in line with the company's vision and business objectives.
- Proactively pitch stories and create multi-format content to promote Garmin Philippines.
- Build and maintain strong working relationships with the influential media and stakeholders.
- Build a multifaceted PR and influencer strategy that includes a variety of tactics including thought leadership, influencer, celebrity, experiential and partnerships.
- Collaborate with internal stakeholders across marketing planning, social and sales team to identify key initiatives and support go to market strategies for new products.
- Manage PR agency and budget.
- Required Qualifications: Fluent in English and Tagalog speaking.
- 3+ years of hands-on experience in PR field.
- Possess strong existing media relationships.
- Strong media pitching skills and familiarity with local media landscape.
- Ability to manage PR budgets and evaluate campaign performance.
- Strong communication and presentation skills.
- Passionate in running or other outdoor activities.
- Good knowledge on smart wearables.
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