Head of Marketing
3 weeks ago
Remote (with overlap in Central or Mountain Time)
About the BrandWe design performance shirts built for the active outdoorsperson—breathable, quick-drying, UPF-protected fabrics that look as sharp off the trail as on it. With a loyal customer base of anglers, hunters, and outdoor lifestyle enthusiasts seeking apparel that truly performs in the field, we’ve earned a reputation for thoughtful design, durable materials, and clean aesthetics.
Our growth across direct-to-consumer channels, retail partnerships, and lifestyle audiences is accelerating, and we’re seeking a strategic leader to guide the next phase of brand expansion and community connection.
Role SummaryAs Head of Marketing , you’ll lead all brand and performance marketing efforts—from storytelling and brand development to customer acquisition, retention, and partnerships. You’ll own the marketing roadmap, report to the CEO/Founder, and oversee a multi-function marketing team spanning acquisition, CRM/retention, content and creative strategy, media buying, and partnerships.
Key ResponsibilitiesBrand & Positioning
- Define and evolve the brand voice, positioning, and visual identity across digital and physical channels.
- Lead high-level storytelling through lifestyle content, brand campaigns, and strategic partnerships.
- Ensure brand consistency across product launches, collaborations, and retail partnerships.
Customer Acquisition & Growth
- Drive acquisition strategy across paid social, search, influencer, affiliate, programmatic, and retail media.
- Oversee media planning, campaign execution, and creative test-and-learn strategies to optimize CAC and scale profitably.
- Coordinate launch campaigns for seasonal product drops, collaborations, and retail expansions.
Retention & Lifecycle Marketing
- Supervise customer lifecycle initiatives—onboarding, reorder reminders, loyalty programs, and win-backs.
- Integrate email, SMS, and social remarketing to maximize repeat purchase and LTV.
- Apply data-driven retention strategies: cohort analysis, segmentation, personalization, and continuous optimization.
Content & Community
- Lead content strategy highlighting customer stories, outdoor lifestyle inspiration, and product education.
- Scale influencer, brand ambassador, and lifestyle partnerships.
- Grow social media ecosystems and user-generated content (UGC) reflecting a “Made for the Outdoors” ethos.
Analytics & Financial Leadership
- Translate marketing activity into measurable outcomes: ROI, incremental revenue, and funnel growth.
- Collaborate with Finance and Operations to forecast spend, model growth scenarios, and monitor profitability.
- Set and track KPIs across acquisition, retention, and brand health.
Team Leadership & Collaboration
- Build and mentor a lean, high-performing marketing team.
- Align cross-functionally with product development, retail operations, and customer success.
- Foster a culture of creativity, testing, and continuous improvement.
Qualifications
- 8–12+ years in marketing leadership, ideally in apparel, outdoor performance, or direct-to-consumer retail.
- Proven success scaling a lifestyle or technical apparel brand from growth to scale.
- Expertise in both performance marketing (digital acquisition) and brand marketing (content, partnerships, community).
- Strong understanding of lifecycle marketing and CRM tools.
- Data-driven mindset with experience in analytics, ROI modeling, and A/B testing.
- Skilled team builder and communicator able to operate strategically and tactically.
- Passion for the outdoors or performance apparel is a strong plus.
- Flexible remote work style with availability during U.S. business hours.
-
Marketing Specialist
1 day ago
Cagayan de Oro, Northern Mindanao, Philippines TFG Distribution (LCG Group of Companies ) Full time ₱240,000 - ₱360,000 per yearDUTIES AND RESPONSIBILITIESThe marketing head will be required to work closely with sales, product, and store teams to generate leads for the business.Identify opportunities and campaigns to increase online platform traffic, revenue and sales.Gather and understand feedback from customers and channel them to product.Lead product launches with creative...
-
Operations Head
3 days ago
Cagayan de Oro, Northern Mindanao, Philippines Madonna and Child Medical Center Full time ₱2,000,000 - ₱2,500,000 per yearWe're Hiring: Operations HeadAre you a dynamic leader who thrives on keeping things running seamlessly while also driving growth and innovation?We're on the lookout for an Operations Head who can balance three exciting worlds:Facility & Maintenance (Housekeeping, Linen & Laundry, Security, Transport, Safety, Dietary)Marketing (Marketing Operations, Business...
-
Area Sales Head
5 days ago
Cagayan de Oro, Northern Mindanao, Philippines City Savings Bank Full time ₱500,000 - ₱1,000,000 per yearAs an Area Sales Head, you will primarily be responsible in promoting the loan products of the bank. You will take an active role in achieving the targets of your assigned area. You will establish and maintain good relations with the clients.Bachelor's degree graduateWith at least three years of experience in loans and collectionDriving skills is a must...
-
Senior Accountant
2 weeks ago
Cagayan de Oro, Northern Mindanao, Philippines Golden Century Marketing Full time ₱900,000 - ₱1,200,000 per yearAbout the role As a Senior Accountant at Golden Century Marketing, you will play a crucial role in overseeing the company's financial management and reporting. Based in Cagayan de Oro, Misamis Oriental, this full-time position will see you working closely with the finance team to ensure accurate and timely financial information is provided to key...
-
Store Marketing
4 weeks ago
Cagayan de Oro, Philippines LCG Group of Companies Full time- Develop and Implement Marketing Strategies: Create and execute marketing plans that promote products or services, enhance brand awareness, and drive customer engagement. Campaign Management: Plan, execute, and monitor marketing campaigns across various channels, including digital, social media, email, and print. - Market Research: Conduct research and...
-
Store Marketing
14 hours ago
CAGAYAN DE ORO, Philippines LCG Group of Companies Full time- Develop and Implement Marketing Strategies: Create and execute marketing plans that promote products or services, enhance brand awareness, and drive customer engagement. Campaign Management: Plan, execute, and monitor marketing campaigns across various channels, including digital, social media, email, and print. - Market Research: Conduct research and...
-
Marketing Manager
5 days ago
Cagayan de Oro, Northern Mindanao, Philippines Edisons Group of Companies Full time ₱240,000 - ₱300,000 per yearGraduate of BS Administration major in Marketing ManagementWith 5 years related experience in Marketing fieldDevelop marketing strategies for advertising new productBrainstorm fresh advertising ideasAbility to work in minimal supervision with tight deadlinesCan work ASAPJob Type: Full-timePay: Php20, Php25,000.00 per monthBenefits:Health insurancePaid...
-
Marketing Manager
5 days ago
Cagayan de Oro, Northern Mindanao, Philippines Edisons Group of Companies Inc. Full time ₱300,000 - ₱1,200,000 per yearGraduate of BS Administration major in Marketing ManagementWith 5 years related experience in Marketing fieldDevelop marketing strategies for advertising new productBrainstorm fresh advertising ideasAbility to work in minimal supervision with tight deadlinesCan work ASAP
-
Marketing Officer
5 days ago
Cagayan de Oro, Northern Mindanao, Philippines ALC Group of Companies Full time ₱150,000 - ₱250,000 per yearALC Group of Companies is hiring a Full time Marketing Officer role in Bulua, Northern Mindanao. Apply now to be part of our team.Job summary:Looking for candidates available to work:Monday: Morning, AfternoonTuesday: Morning, AfternoonWednesday: Morning, AfternoonThursday: Morning, AfternoonFriday: Morning, Afternoon
-
retail sales coordinator
5 days ago
Cagayan de Oro, Northern Mindanao, Philippines Advantix Marketing Full time ₱192,000 per yearJOB DESCRIPTIONSales Account Coordinator - Assists the sales team by setting monthly and annual goals. Acts as a liaison between various branches of the company and customers. Provides valuable feedback to management to make sure that consumers are satisfied with the product.Duties & Responsibilities:· In charge of overall sales performance of the assigned...