Head of Product Marketing

4 weeks ago


Muntinlupa, Philippines Michael Page Full time
  • Opportunity to lead a team
  • Competitive salary and benefits

About Our Client

This company is a leading provider of appliance solutions in the Philippines, serving both residential and commercial markets.

Job Description

1. Product Strategy & Portfolio Management

  • Develop product roadmaps and value propositions
  • Optimize product portfolio based on performance and market trends
  • Guide pricing, positioning, and differentiation strategies

2. Go-To-Market Execution
  • Lead GTM strategies for new launches and refreshes
  • Align cross-functional teams on product availability, pricing, and promotions
  • Approve launch timelines, messaging, and rollout plans

3. Market Intelligence & Insights
  • Conduct market research and competitive analysis
  • Translate insights into product planning and innovation
  • Present strategic recommendations to leadership

4. Performance Tracking & Optimization
  • Monitor product KPIs (sell-in/sell-out, margin, market share)
  • Identify gaps and opportunities in execution
  • Adjust plans based on performance trends

5. Cross-Functional Leadership
  • Liaise with R&D, Sales, Brand, and Supply Chain teams
  • Facilitate planning and GTM readiness reviews
  • Promote alignment and speed-to-market

The Successful Applicant

Experience:

  • 10+ years in product marketing or category management
  • 3-5 years in a leadership role
  • Proven success in launching and growing product lines

Skills:
  • Strategic planning and lifecycle management
  • Market segmentation and value proposition design
  • Sales enablement and messaging
  • Proficiency in tools like Power BI, Tableau, Salesforce, HubSpot

What's on Offer

  • Opportunity to lead a team
  • Opportunity to work in a leading company
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