Marketing Specialist

TSA is an Australian-owned business specializing in helping companies acquire, retain and grow their consumer customer bases. We represent some of the country's largest brands, across eight call centres in Australia and internationally. We're a purpose driven business and our mission is clear. We endeavor to create experiences that people love, by revolutionizing the way they connect and communicate with brands. About Us At TSA Group, we design and deliver contact centre solutions for some of the world's leading brands. We create experiences that people love, by revolutionising the way they connect with brands. Our work spans multiple industries, including telco, logistics, insurance, automotive, travel, and government. With over 5,000 dedicated professionals across Australia, New Zealand, and the Philippines, we ensure that every interaction is meaningful and impactful. We have a team of talented technology experts and customer experience consultants that work hand in hand to create this seamless and genuinely enjoyable customer journey. Our technology experts build the tech that enables our clients to deliver great experiences for their customers, and our consultants work to provide a tailored and considered approach to customer service and sales. Company Description TSA is an Australian-owned business specializing in helping companies acquire, retain and grow their consumer customer bases. We represent some of the country's largest brands, across eight call centres in Australia and internationally. We're a purpose driven business and our mission is clear. We endeavor to create experiences that people love, by revolutionizing the way they connect and communicate with brands. Job Responsibilities What will your normal day look like? The Marketing Specialist is responsible for the delivery of TSA's marketing campaigns. This role involves working closely with the Group Manager – Marketing & Growth to develop and implement TSA's marketing strategy, ensuring all activities are delivered consistently, on schedule, and to a high standard. The Marketing Specialist excels in organisational and communication skills, engaging both internal and external stakeholders for content contribution, from the TSA Executive Leadership Team to external agency partners. They take ownership of content planning and creation, manage digital campaigns, and bring strong product and content marketing skills to the role. Working closely with the Internal Communications Coordinator, Senior Graphic Designer, and Marketing & Communications Coordinator, they ensure campaigns are integrated, on brand, and continuously improved through data analysis. Qualifications What you'll do: Essential 3-5+ years of relevant experience in digital marketing, content, and campaign management (client-side or agency). 2+ years' hands‑on experience with HubSpot (or equivalent marketing automation/CRM platforms) Strong experience in content creation and planning Proven track record running SEO and digital ad campaigns Experience designing and delivering lifecycle or inbound marketing campaigns Proficiency with analytics tools (e.g. GA4) Ability to balance creativity with data‑driven decision making Excellent written and verbal communication skills — able to confidently liaise with agencies and internal stakeholders Strong organisational skills and attention to detail Additional Information Want to know more? Website: Instagram: tsa_group_ LinkedIn: TSA Group is an equal opportunity employer. We celebrate diversity and are dedicated to creating an inclusive environment for all employees and building a workforce that reflects the diverse communities we serve. We provide equal opportunities to all, regardless of gender identity, ethnicity, disability, sexual orientation, or life stage. Join us and be part of a team that values and respects every individual's unique contributions. Stay vigilant against fraudulent job offers. We never ask for financial details during our recruitment process and legitimate communication will come from official TSA Group email addresses (e.g. @tsagroup.com.au). Your safety matters. If you receive a suspicious job offer, do not respond and report it to #J-18808-Ljbffr