Product Manager

4 weeks ago

Pasig, Philippines Getz Healthcare Pty Limited Full time

Overview The Product Manager is responsible for driving the growth and success of wound care, ostomy product portfolio through strategic marketing initiatives, market intelligence, and cross-functional collaboration. Responsibilities Develop and implement short-term and long-term product marketing strategies aligned with business goals. Develop and execute the tactical marketing plans which include launch plans, key selling messages, promotional materials, formulary, pricing strategy, training, CME, and patient programs. Evaluate effectiveness of marketing strategies and programs and track business performance against objectives and forecasts, formulating new approaches and strategies as needed. Monitor and analyze market trends, competitor activities, and industry developments to identify growth opportunities. Prepare on point sales forecasts to guide supply chain planning and regularly monitor inventory levels to ensure product availability and prevent stockouts or overstocking. Identify, engage, and develop brand and therapeutic experts, Key Opinion Leaders (KOLs), and maintain strong relationships with health care practitioners (HCPs). Act as the product expert, supporting customer-facing teams and providing technical and commercial expertise and training. Drive customer experience initiatives, ensuring a differentiated brand presence and fostering long-term brand loyalty. Prepares and launches line extensions and new products to drive sustainable growth. Qualifications Graduate of a four (4) year Life Sciences or Business-related courses Minimum five (5) years marketing or product management experience in pharmaceutical or medical device and consumables industry Extensive wound care and ostomy knowledge is preferred with strong KOLs in this area; keen and analytical, drives for results, and with strategic marketing know-how. #J-18808-Ljbffr

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