E-Commerce Specialist and Social Media Manager

4 weeks ago

Makati, Philippines Career Point Full time

Job Summary We are seeking a highly motivated and creative E-commerce & Social Media Manager to lead our online sales and brand presence across digital platforms. This role combines strategy, creativity, and analytics — ensuring strong online visibility, engaging social media content, and consistent growth in e-commerce sales. Key Duties and Responsibilities E-commerce Management Oversee daily operations of online stores (e.g., Lazada, Shopee, Tik Tok shop, …). Manage product listings, pricing, stock availability, and promotional campaigns. Optimize product pages for SEO and conversion performance. Monitor and analyze e-commerce KPIs such as traffic, conversion rate, AOV, and ROI. Coordinate with logistics, customer service, and marketing teams to ensure smooth fulfillment and excellent customer experience. Develop and execute seasonal and tactical marketing campaigns to drive revenue growth. Social Media Management Develop and implement social media strategies to strengthen brand awareness and engagement. Plan, create, and schedule content across Facebook, TikTok, Youtube, and other relevant platforms. Manage influencer collaborations, partnerships, and community engagement. Track and report performance metrics (reach, engagement, follower growth, sentiment analysis). Stay updated on digital trends, social media algorithms, and competitor activities. Digital Marketing & Strategy Run and monitor paid ad campaigns (Meta Ads, Google Ads, TikTok Ads, etc.) to drive sales and traffic. Collaborate with design and content teams to ensure cohesive brand storytelling. Analyze customer behavior and recommend improvements to marketing funnels. Manage marketing budgets and ensure efficient spend allocation. Job Qualifications Bachelor’s degree in Marketing, Communications, Business, or related field. 3+ years of experience in E-commerce and/or Social Media Management (preferably in retail, fashion, beauty, or lifestyle brands). Proficient in e-commerce platforms (Tik Tok Shop, Lazada, Shopee). Strong knowledge of Meta Business Suite, Google Analytics, and social media scheduling tools. Creative thinker with excellent copywriting and visual storytelling skills. Strong analytical mindset; comfortable interpreting data and drawing insights. Excellent communication and project management skills. #J-18808-Ljbffr

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