Marketing Specialist

23 hours ago

Parañaque, Philippines ABB Pte. Ltd. Full time

Overview Marketing Specialist - Lifecycle Services. As a Services Marketing Specialist for Electrification Services business, you will be responsible for formulating and implementing marketing strategies to meet business objectives and in line with global and local business strategy. Reporting to Market Development Manager, you will be executing all marketing activities, and support sales organization in driving the portfolio of Medium Voltage and Low Voltage services. Work Mode Work Mode: Hybrid Responsibilities Assessing market potential based on installed base and market data. Defining and implementing go-to-market and lead generation programs and pricing strategy for the full Electrification Services Portfolio. Ensuring proper market coverage and pipe generation and focusing on timely achievement of orders, sales and Net Promoter Score (NPS). Defining and executing annual marketing plan and focusing on target portfolio analysis. Ensuring performance monitoring and market analysis through Salesforce and other relevant tools. Coordinating with Sales team members and defining appropriate forecasts and plans. Evaluating and improving end-user and partner ecosystem based on existing market data. Qualifications Degree qualifications in Engineering or equivalent commercial experience. Minimum of 5 years experience in marketing planning and implementation within the service business. Computer savvy: MS applications, SAP, Salesforce. Experience in service of Electrification, Automation or another relevant field. Excellent communications, strategic and analytical skills. Business acumen, entrepreneurial mind-set and result-focused. What’s in it for you? We empower you to take initiative, challenge ideas, and lead with confidence. You\'ll grow through meaningful work, continuous learning, and support that\'s tailored to your goals. Every idea you share and every action you take contributes to something bigger. About Us ABB is a technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. The company’s solutions connect engineering know-how and software to optimize how things are manufactured, moved, powered and operated. Building on over 140 years of excellence, ABB’s more than 110,000 employees are committed to driving innovations that accelerate industrial transformation. #J-18808-Ljbffr

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