Senior Marketing Manager

Overview

Are you a talented individual ready to join an awesome team in the Automotive industry?

Be our next Senior Marketing Manager

This position actively crafts innovative strategies, drives customer engagement, and propels businesses forward with creative flair.

Strategic Planning & Brand Management

• Develop and implement comprehensive marketing strategies that align with business objectives and market dynamics.
• Define and manage brand positioning to increase brand equity and customer perception.
• Ensure consistent messaging and visual identity across all marketing materials and channels.

Integrated Marketing Campaigns

• Plan, execute, and monitor integrated marketing campaigns across digital, print, broadcast, and experiential channels.
• Analyze campaign performance data to optimize strategies and maximize return on investment (ROI).
• Collaborate with cross-functional teams to ensure cohesive messaging and branding across all platforms.

Digital Marketing & Online Presence

• Manage the company\'s online presence, including website content, SEO, social media, and online advertising.
• Utilize analytics tools to track and improve online performance and customer engagement.
• Stay abreast of emerging digital marketing trends and technologies to maintain a competitive edge.

Market Research & Analysis

• Conduct thorough market research to identify trends, customer preferences, and competitive dynamics.
• Leverage insights to inform product development, positioning, and marketing strategies.
• Monitor industry developments to identify new opportunities and potential threats.

Sales Collaboration & Support

• Work closely with the sales team to align marketing strategies with sales goals and customer engagement efforts.
• Provide support to sales staff on marketing initiatives and product features.
• Develop sales enablement tools and materials to facilitate customer acquisition and retention.

Budget Management

• Develop and manage the marketing budget, ensuring effective allocation of resources across campaigns.
• Monitor expenses and report on financial performance related to marketing initiatives.
• Identify cost-saving opportunities without compromising campaign effectiveness.

Team Leadership & Development

• Lead and mentor a team of creatives and marketing professionals, fostering a culture of collaboration and innovation.
• Set clear performance expectations and provide regular feedback and coaching.
• Identify training and development opportunities to enhance team capabilities.

• A college graduate with a 4-year degree in Marketing and Business Administration, or a related field.
• In a Senior Marketing Manager position for at least 5 years.
• In a progressive marketing experience for5 years and above with a strong focus on Digital marketing, Above-The-Line (ATL) and Below-The-Line (BTL) strategies, preferably in the automotive sector.
• Able to prove track record of developing and executing successful marketing campaigns that drive measurable results.
• Excellent inanalytical, communication, and project management skills .
• An individual who can thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
• Someone who have experience with digital-first marketing strategies and tools .
• Familiar with customer relationship management (CRM) systems and data analytics platforms .
• Able to understand the automotive industry\'s unique challenges and opportunities strongly.
• Competent in building and maintaining relationships with key stakeholders, including customers, partners, and industry influencers.

• Join Date: July 2025
• Employment Type: Full-time Employee
• Work Location: On-site
• Working Hours: 45 hours, 5 days per week (7:30 AM to 5:30 PM)
• Workdays: Monday - Friday
• Location: 728 A. Bonifacio Ave., Balintawak, Quezon City, Philippines.