Marketing Specialist

14 hours ago

Metro Manila Philippines Primer Group of Companies Full time

Marketing Associate/Specialist A Marketing Associate/Specialist publicizes and promotes marketing campaigns of the brand and the stores based on the identified market trends, updates, and feedback. He reports marketing feedback and updates to store personnel. The role coordinates with suppliers and visits stores to ensure visual displays of products. Duties And Responsibilities Assists in the preparation and implementation of different marketing campaigns and store promotions/events. Maintains a systematic file of PR and advertising releases as well as pictures of events and promotions of the brand. Requests and follows up approvals from various malls & partners for the implementation of all promotional activities (POPs – flyers, banners & collateral materials). Conducts research to identify market trends and target customer preferences. Provides timely reports on marketing campaign results and makes suggestions for improvements. Coordinated collateral material production requests from suppliers and ensures timely delivery. Coordinates with other business units (ICT) for communications such as text blasting, email blasting and social media. Conducts store visits to ensure visual displays are executed as per approved layout, verifies POPs display, provides feedback on store look and displays, and observes ongoing marketing programs of competitors. Coordinates with PR agency on the execution of agreed Press Releases as well as assisting during pictorials. Provides marketing updates and feedback to store personnel during meetings, as necessary. Job Qualifications Bachelor's Degree in Business Management, Marketing, or a related course. At least one year of work experience in marketing and retail business. Willing to work full-time on a flexible on-site schedule in Malate, Manila. Seniority level Associate Employment type Full‑time Job function Marketing, Public Relations, and Advertising #J-18808-Ljbffr

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