Automations Specialist

3 weeks ago

Metro Manila Philippines Buscojobs Full time

Overview

Location: Mandaluyong. We are seeking a Marketing Automation Specialist with a proven track record in stakeholder management, marketing automation, and cloud technology. This role requires a professional with at least 4-5 years of experience in managing and optimizing marketing automation processes, particularly within Salesforce Marketing Cloud and Customer Data Platforms (CDP). The specialist will work as part of a collaborative team within a global marketing stakeholders community, overseeing requests, providing training, following marketing processes, governance, and best practices. The specialist reports to the Corporate Communications Support Team Manager, Marketing Automations Manager, and the Global Head of Web and Marketing Technology.

Responsibilities
  • Serve as the primary point of contact for stakeholders across global teams, ensuring requirements are captured, prioritized, and implemented within marketing automation platforms.
  • Manage the completeness of requests and related documents submitted to the marketing automation request queue.
  • Design and implement advanced, multi-channel marketing automation campaigns using templates, ensuring compliance with governance, brand guidelines, and industry best practices. Possess strong knowledge of Salesforce Marketing Cloud and concepts such as multi-channel campaigns, retargeting, and campaign optimization.
  • Train internal stakeholders on tools and processes; mentor Level 1 Marketing Automation Specialists.
  • Co-manage configuration of webinars and surveys, and train marketers to run cross-channel promotions.
  • Support tool integrations and ensure processes adhere to industry best practices.
  • Conduct QA on campaigns, ensure alignment with marketing processes, governance, and brand guidelines; enforce the Marketing Automation team’s SLA with prompt responses within 24 hours and timely completion of requests.
  • Collaborate cross-functionally to ensure seamless execution of campaigns and contribute to continuous improvement initiatives.
  • Stay updated on trends in marketing automation and suggest process improvements.
Qualifications
  • Bachelor’s degree in information management, marketing, communications, or equivalent.
  • Strong analytical skills with attention to detail, accuracy, and validity.
  • Experience in web publishing and supporting technologies (HTML, CSS; Adobe Photoshop is an advantage).
  • 1–2 years of experience with HTML and CSS (mandatory).
  • Experience with stakeholder management and IT background.
  • 1–2 years of experience with Eloqua Marketing Automation is desirable.
  • Good written and verbal communication skills.
  • Fresh graduates with HTML/CSS knowledge are welcome to apply.
Benefits
  • Work Arrangement: Hybrid (reporting 1–2 times per week; flexible shift)
  • Provision of company tools and equipment.
Note

Be aware that this description reflects the responsibilities and qualifications as described, and may be subject to change. This posting does not guarantee employment and is intended for recruiting purposes.

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