Head of SEA Asia Job

2 weeks ago

Manila, National Capital Region, Philippines SmartConsulting Full time

Location:Manila, Philippines

About the Hiring Company:

Established in 1998, the company has solidified its position as one of the globe's foremost licensed online gaming companies. Fueled by passion and driven by innovation, they work together to redefine the landscape of sports betting and gaming.

The company's extensive knowledge and experience, proven by running a B2C brand for several decades, supported by their proprietary technology, give them an exceptionally strong suite of tools and capabilities to provide to the market.

Job Description:

The Head of SEAwill formulate and execute a strategic business plan with the aim of propelling your brand to the very forefront of the SEA gaming market. You will lead the Brand including Marketing, KPIs and Financial management. You will be responsible for ensuring the effective management of the team's day-to-day operations and will work closely with internal operational/delivery focused teams, partners and external suppliers, in order to achieve company objectives.

Duties and Responsibilities:

  • Actively manage a full marketing and brand strategy, ensuring that you have an optimal mix to drive mass market player acquisitions while providing a healthy ROI and establishing the brand
  • Establish additional market led operations processes, reporting and analytics, professionalizing the business while maintaining the entrepreneurial start up and agile approach and spirit
  • You will be responsible for all marketing, business development and delivering ROI for your brand
  • You will work on defining customer life cycle and maximizing customer lifetime value working closely with internal marketing, Retention and HVC team.
  • Conduct and negotiate affiliate and digital marketing agreements
  • You will work closely with the Technical, Trading, Product and Commercial teams in order to ensure the effective coordination of operations and ongoing operational performance monitoring, and management.
  • Maintaining a strong understanding with regards to the offerings of competitors in the marketplace.
  • Manage annual budget planning, quarterly forecasting and EBIT performance
  • Working collaboratively with product development and consumer marketing to ensure that the digital customer proposition is best-in-class in the market
  • Define and communicate the local market strategy, offer and product for Thailand, continuously monitoring competitive positioning & future regulation, in the market adapting strategy and tactics are required.

The Successful Candidate:

  • Minimum of 5 years' industry experience.
  • Minimum 1 years' experience at Senior level in a B2C environment in SEA.
  • Experience in developing profitable strategies and implementing vision
  • Fluency in English(written and verbally)Knowing other languages is a plus.
  • While very entrepreneurial but still with some experience of providing accurate reporting across all functions.
  • Understanding of SEA iGaming environment with a strong experience in customer acquisition and retention.
  • Understanding of various iGaming verticals and related products and how to maximize the profitability on each.
  • Experience of aligning multiple internal functions across the company to meet strategic business objectives.
  • Deep understanding of the SEA gambling marketplace.
  • Experience in P&L management within a leading gambling operator.
  • Proven track record of managing teams within a dynamic working environment.
  • Prepared to be hands-on when required.
  • Strong experience as a previous Head of SEA.

Interested?

If the position has caught your attention and you wish to apply, please upload your CV along with your contact info. If you want to know more about the position.

is our responsible recruitment partner for this position, they are a consultancy firm within recruitment/head-hunting. support their clients in recruiting iGaming &Crypto expertsglobally.


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