Junior Marketing Manager

2 weeks ago


Manila, National Capital Region, Philippines Goldilocks Bakeshop Full time

Marketing Communications (Marketing & Communications)

Full time

Add expected salary to your profile for insights

  • Creativity, excellent written and verbal communication, Tech Savvy Leadership and Analytical
  • Contribute to topline sales by ensuring the timely and smooth launch of new product and promo programs.
  • Researching and analyzing consumer behavior, market trends and competitor activity.
  • Establishing budgets, performance specifications and sales estimates.
  • Developing and implementing strategies that resonate with the target market.
  • Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
  • Building brand awareness and increasing brand value and profitability.
  • Increasing product sales and market share.
  • Measuring and reporting on campaign performance and assessing KPIs and ROI.

Qualifications:

  • Bachelor's degree in marketing, business or related field
  • At least 2 years of work experience in the related field
  • Energic, Creative and Resourceful

Goldilocks has become a global brand, expanding to over a total of 900 stores in the Philippines and overseas; and hiring thousands of local employees. The opening day total sales of P574 back in 1966 has multiplied thousands of times over, reaching a system-wide sales of P5.9 billion by the end of 2007. Most recently, Goldilocks has opened 5 stores in Thailand. Goldilocks has also tapped markets in several other Southeast Asian countries such as Singapore, and Hong Kong. Moreover, it has received a considerable number of requests to open in the Middle East, mostly from Overseas Filipino Workers and expatriates.

Goldilocks has become a global brand, expanding to over a total of 900 stores in the Philippines and overseas; and hiring thousands of local employees. The opening day total sales of P574 back in 1966 has multiplied thousands of times over, reaching a system-wide sales of P5.9 billion by the end of 2007. Most recently, Goldilocks has opened 5 stores in Thailand. Goldilocks has also tapped markets in several other Southeast Asian countries such as Singapore, and Hong Kong. Moreover, it has received a considerable number of requests to open in the Middle East, mostly from Overseas Filipino Workers and expatriates.

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