Marketing Head

2 weeks ago


Paranaque City, Calabarzon, Philippines UNIVERSAL COLLEGE OF PARANAQUE Full time
  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals
  • Design branding, positioning and pricing strategies
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
  • Analyze consumer behavior and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Craft quarterly and annual hiring plans
  • Monitor competition (acquisitions, pricing changes and new products and features)
  • Coordinate sales and marketing efforts to boost brand awareness
  • Participate in the quarterly and annual planning of company objectives
  • Prepare social media marketing campaigns and strategize them such that they align with the business objectives.
  • Create and monitor an advertisement on various platform keeping the business vision aligned.
  • Create and monitor an advertisement on various platform keeping the business vision aligned.

Qualifications:

  • Work experience as Head of Marketing or VP Marketing, preferably within our industry
  • Experience running successful marketing campaigns
  • Solid knowledge of web analytics and Google Ad words
  • Leadership skills with the ability to set and prioritize goals
  • Analytical mind
  • BSc or MSc in Marketing or relevant field
  • Professional Certifications such as PCM, Digital Marketing, Integrated Marketing 360, etc will be preferred.
  • Hands-on experience in prolific marketing campaigns.
  • Outstanding knowledge of web analytics and Google Ads.
  • Outstanding ability to plan and manage budgets.
  • Ability to quickly prioritize and assign tasks
  • Excellent leadership and project management skills.
  • Good oral and written communication skills.
  • Strong analytical skills.
  • Attention to detail.
  • Good Personality.

Job Types: Full-time, Permanent, Fresh graduate

Benefits:

  • Opportunities for promotion

Schedule:

  • 8 hour shift
  • Day shift
  • Monday to Friday
  • Overtime
  • Weekends

Supplemental pay types:

  • 13th month salary
  • Overtime pay

Ability to commute/relocate:

  • Parañaque City: Reliably commute or planning to relocate before starting work (Preferred)

Location:

  • Parañaque City (Preferred)

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