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Marketing Director
2 weeks ago
Process design & owner for the blueprint of campaign design (ATL/BTL) ensuring best in class demand in the market. The campaign design mainly targeted at value demonstration sites and at point of purchase (retailers) but not limited to these only.
Accountable for delivering the desired OTR (product movement from AO to Retailers) for various CP/Seed brands and managing Campaign/DG activities reporting portal ensuring regular cascade of dashboard and learnings out of it.
- Orchestrate marketing campaign & customer/channel activities at value demo sites, point of purchase (retailers) and beyond (e.g., Cooperatives, Seed growers, BLO's).
- Tracking of activities & campaign quality and measure ROI by geographies – thru business KPI's like OTR/OTG/OTD
Minimum Qualification:
- Minimum 4-7 years' Sales/Marketing experience including digital marketing.
- Hands-on experience in leadingth execution of marketing sales campaigns.
- Hands-on Experience in launching products with necessary proof points.
- Hands-on experience in directly managing Channel partners with necessary proof points.
Job Types: Full-time, Permanent
Benefits:
- Health insurance
- Life insurance
- Paid training
Schedule:
- 8 hour shift
- Day shift
- Early shift
- Monday to Friday
Supplemental pay types:
- 13th month salary
Ability to commute/relocate:
- Pasig: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Digital Marketing Management: 7 years (Required)
- Agriculture Marketing: 2 years (Preferred)
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