Corporate Marketing Officer

2 weeks ago

Manila, National Capital Region, Philippines Asalus Corporation (IntelliCare) Full time

Job Purpose:
To augment brand initiatives of Avega by creating reports, programs and campaigns that will augment the company's vision and strengthening the positioning of the brand and its products in the market.


Duties & Responsibilities

Creates marketing and branding programs, initiatives, and activities for AVEGA. These should translate to actual execution which include but are not limited to execution of above the line campaigns (print, web, social media, broadcast, etc.), events, corporate responsibility programs and sponsorships.Conducts economic and industry research in collaboration with the Strategic Management Department, to determine factors affecting the HMO industry in general. Data will be used to aid management's decisions on product offerings, brand strategy and positioning.Acquires value-added merchant partners that will strengthen AVEGA's positioning as an end to end healthcare provider.Creates marketing and communications plan for existing and new products in collaboration with the products team (SPPS) Coordinates sponsorships with companies, if applicable.Assists the Multimedia artist in creating brand and marketing-related materials to ensure brand alignment.

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