Branding & Retail Media Manager -AUS Client

About Client:

Join TouchBio Australia as a Branding and Retail Manager step into a world of innovation and impact

About Us:

TouchBio Australia pioneers the development, manufacturing, and importation of medical devices and eco-friendly hygiene products. Our range includes at-home testing devices and long-lasting sanitising solutions designed to revolutionise health practices while prioritising safety and environmental sustainability.

We Offer:

• A competitive base salary with health insurance benefits.
• Additional leave to support work-life balance.
• Company Christmas gift and engaging company events.
• Potential for pay raises reflecting your impact/performances.
• Convenient transportation service.
• Opportunities for career growth and advancement within a pioneering company.

Position Purpose

The Branding and Retail Media Manager is responsible for leading Touch Biotechnologies' brand presence and visibility across all consumer and retail environments, including pharmacy , grocery, e-commerce, and digital platforms.

This role combines strategic brand management with executional excellence in retail media, ensuring that every campaign, display, and activation enhances brand equity and drives commercial performance. The position oversees brand identity, Company PR activities creative development, and the company's brand presence and retail media strategy ensuring all activity reflects TouchBio's brand identity and compliance standards.

The role requires a blend of creative leadership, commercial awareness, and data-driven decision-making to maximise return on marketing investment and strengthen consumer connection at every point of purchase.

Position Duties and Accountabilities

WHS

1. Take reasonable care for the health and safety of all persons who are at your place of work and who may be affected by your acts or omission at work.

2. Observe and follow all Company WHS policies, procedures, and practices.

3. Report ALL accidents, incidents and hazardous situations arising in the course of work.

Brand Strategy and Identity

1. Develop and implement a unified brand strategy and visual identity framework across all channels.

2. Ensure brand consistency and compliance across packaging, digital, print, and in-store executions.

3. Partner with the internal team to evolve brand architecture, tone of voice, and design systems to suit category and retail needs.

4. Lead creative development for brand campaigns, ensuring on-brand storytelling and cohesive messaging across consumer touchpoints.

5. Safeguard the integrity of the TouchBio brand in all communications, ensuring alignment with business objectives and regulatory requirements.

Retail Media and Channel Marketing

1. Develop and Plan retail media campaigns across pharmacy, grocery, and e-commerce platforms.

2. Collaborate with the internal team (account managers and field sales team) and media networks to optimise product visibility, paid placement, and promotional opportunities.

3. Manage in-store branding, POS, and display programs with the category/brand team that enhance shopper engagement and drive sell-through.

4. Oversee digital retail integrations (e.g. Chemist Warehouse, Priceline, Amazon) ensuring alignment of product imagery, messaging, and promotional assets.

5. Monitor campaign performance and report ROI metrics, adjusting strategy based on data insights.

6. Coordinate cross-channel activations to support major product launches, category initiatives, and promotional events.

Creative Direction and Team Leadership

1. Lead and mentor the creative and design team to deliver innovative, on-brand assets across digital and physical environments.

2. Manage internal and external creative resources to meet project deadlines and campaign objectives.

3. Oversee creative briefing, workflow, and feedback loops to maintain brand quality and operational efficiency.

4. Champion design excellence and encourage creative experimentation grounded in brand strategy.

5. Manage agency relationships, photographers, and freelancers to ensure cohesive campaign output.

Campaign Development and Collaboration

1. Collaborate with Marketing, Sales, and Category teams to build integrated campaigns that support both brand and retail objectives.

2. Develop creative concepts for new product launches, category promotions, and seasonal activations.

3. Support event marketing and experiential activations that enhance consumer awareness and retail partnerships.

4. Translate commercial objectives into clear, engaging visual communications that strengthen brand visibility and consumer conversion.

Brand Performance and Insights

1. Establish and track KPIs for brand health, retail engagement, and campaign performance.

2. Analyse creative and retail media effectiveness using available analytics tools and retail data.

3. Deliver actionable insights and recommendations to improve future brand activations and in-store performance.

Cultural Improvement and Development

1. Demonstrate a positive commitment and compliance with Company policies and procedures and Company Code of Conduct.

2. Demonstrate compliance with all EEO legislation covering all forms of workplace discrimination, harassment, victimisation, and bullying.

3. Willingly participate in performance management processes.

4. Consciously contribute to a positive workplace culture that is consistent with Company's identified mission, vision, and values.

Skills and Experience

Qualifications

• Tertiary qualification in Marketing, Communications, Public Relations, or Design (essential).
• Postgraduate qualification in Brand, Digital, or Retail Marketing (desirable).

Experience

• Minimum 5 years' experience in brand management or retail media within health, FMCG, or consumer sectors.
• Demonstrated success managing integrated campaigns across retail, digital, and e-commerce channels.
• Proven leadership experience within creative or brand design teams.
• Experience managing relationships with retail partners, media networks, and creative agencies.

Skills

• Deep understanding of brand architecture, shopper marketing, and retail media principles.
• Strong visual and verbal communication skills with high creative standards.
• Proficiency in Adobe Creative Suite or experience directing design output.
• Strong analytical and commercial acumen with the ability to interpret campaign performance data.
• Excellent organisational and project management skills; able to manage multiple stakeholders and timelines.

Behaviours

• Creative and strategic thinker: Balances big-picture vision with attention to detail in execution.
• Collaborative leader: Empowers and supports the creative team to achieve excellence.
• Brand guardian: Ensures consistent representation of company values and identity.
• Proactive communicator: Builds strong relationships internally and externally to amplify the brand voice.
• Adaptable and resourceful: Thrives in a dynamic, evolving environment.

Join TouchBio Australia and embark on a rewarding journey where your efforts contribute to reshaping healthcare practices and making a positive impact. Apply now to be part of our innovative team.

Job Type: Full-time

Benefits:

• Additional leave
• Company Christmas gift
• Health insurance
• Pay raise
• Transportation service provided

Application Question(s):

• How much is your expected salary?
• Do you have experience in the online or BPO industry? how long?
• This is working onsite, are you okay with that? We are located at the Clark Freeport Zone, Pampanga
• How many years of experience do you have as a Business Development Officer?

Work Location: In person