IT Lead Generation Specialist

2 days ago

Pasig, National Capital Region, Philippines ZionEdge Next-Gen IT Solutions Full time ₱900,000 - ₱1,200,000 per year

Job Description: IT Lead Generation Specialist

Role Purpose

You will be responsible for identifying, qualifying, and nurturing potential clients for our IT services/products. Your goal is to build and maintain a strong sales pipeline by cold outreach, researching leads, and collaborating with the sales and marketing teams to turn prospects into opportunities.

Key Responsibilities

* Research and gather lists of potential leads (companies, decision-makers) in the target market (IT / Tech / SaaS).

* Cold call, send emails, LinkedIn outreach to initiate contact with leads.

* Qualify leads via initial conversations and needs analysis; determine budget, decision-makers, urgency.

* Maintain and update CRM system with lead information, follow-up statuses.

* Coordinate with Sales / Account Executives to pass on qualified leads.

* Track KPIs and metrics: number of leads generated, conversion rates, calls/emails made, response rates.

* Provide regular reports and suggestions to improve outreach scripts, process, and lead quality.

* Stay updated with industry trends, competitive offerings, and potential channels for lead source growth.

* Must possess Australian work rights for this position.

Skills & Qualifications

* Bachelor's degree in Business, Marketing, IT, or related field (or equivalent experience).

* Bachelor's degree is mandatory for this role.

* Experience (1-3 years) in lead generation, cold calling, appointment setting—preferably in IT or SaaS.

* Minimum of 6-12 months experience is required for this position.

* Strong communication (verbal & written) + interpersonal skills.

* Familiarity with CRM tools (e.g. HubSpot, Salesforce, Pipedrive) and outreach tools.

* Self-motivated, target-driven, good organisation and time management.

* Basic understanding of IT / technology concepts is a plus (e.g. cloud services, cybersecurity, software).

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