Trade Marketing Manager

22 hours ago

Pasig, National Capital Region, Philippines Getz Pharma Philippines Full time ₱900,000 - ₱1,200,000 per year

Be One of Our Trusted Champions of Health

At Getz Pharma, our mission is to make a global impact by developing and delivering safe, effective, and high-quality medicines that improve the lives of men, women, and children.

We believe that our people are the heart of our success — driven by
Outperformance
,
Integrity
,
Ownership
,
Entrepreneurship
, and
Team Spirit
. We believe that great people build great companies, and every team member is expected to live by our core values.

Why Join Getz Pharma as a Trade Marketing Manager?

As a Trade Marketing Manager, you will play a key role in driving brand visibility, trade promotions, and channel performance across the pharmaceutical retail and distribution landscape. You will collaborate closely with cross-functional teams, bringing precision, insight, and agility to all trade marketing initiatives.

Execute Strategic Trade Marketing Initiatives

  • Support the development and execution of Trade Marketing Programs that align with brand strategies and sales objectives.
  • Drive effective implementation of merchandising, POS, and in-store activation plans across key retail and distribution channels.
  • Partner with Key Account Managers, Sales, Marketing, and Finance teams to operationalize trade plans.
  • Lead coordination with third-party agencies for on-ground promotions and retail campaigns.

Leverage Insights to Optimize Channel Strategy

  • Analyze Channel Performance, Shopper Behavior, and Market Insights to optimize initiatives and resource allocation.
  • Track and evaluate KPIs across campaigns to measure effectiveness and ROI.
  • Deliver post-activity evaluations with data-driven recommendations for continuous improvement.

Ensure Compliance and Operational Excellence

  • Ensure all Trade initiatives comply with brand guidelines and pharmaceutical regulations.
  • Manage timelines and budgets, ensuring on-time and on-target execution.
  • Build and maintain strong relationships with external vendors, agencies, and internal stakeholders to deliver seamless execution.

Qualifications

  • Bachelor's Degree in Marketing, Business Administration, or a related field.
  • Minimum of 3-5 years of experience in Trade Marketing, Trade Activations, or Trade Operations.
  • Strong background in Digital Commerce with experience in Digital Activations and Omni-Channel Campaigns.
  • Proven track record of leading or being part of cross-functional teams and working with agencies or third-party promoters.

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