cbs - campaign analytics manager

1 day ago

Taguig, National Capital Region, Philippines Metrobank Full time ₱900,000 - ₱1,200,000 per year


Be #InGoodHands with Metrobank

Here at Metrobank, we don't simply hire employees—we hone future leaders. We provide opportunities that enhance your skills and unlock your talents, helping you evolve into a well-rounded individual. We supply you with all the pieces you need to do your best work, unleashing your full potential to help you secure your future and lead a fulfilling career. And with Metrobank's strong heart for the community, you have the chance to give back and make worthwhile contributions to our nation's economic and social development. With Metrobank, a meaningful life is within your reach

Position Title: Campaign Analytics Manager

Job Summary:

  • The job holder will conduct portfolio studies for better segmentation, profiling and targeting of customers. Provides various statistical models to optimize campaign targeting and execution and provides support to Analytics Head in managing and implementing campaigns to the Portfolio.

Role Exposure:

  • Primary function is to perform studies/tests through statistical modeling that will identify and understand customer segments (through unique patterns/behaviors) and determine offers by focusing on the needs of these customers.
  • Conducts studies on the portfolio to help come up with targeted campaigns/promo to increase profitability of segments.
  • Handles ad hoc requests for any campaign-/promo-related MIS/reports and analysis
  • Performs studies/tests that will identify and understand customer segments (through unique patterns/behaviors) and determine offers by focusing on the needs of these customers
  • Conducts studies on the portfolio to come up with trigger campaigns that will capture customers at risk in a timely manner
  • Undertakes post-campaign evaluation, looking into standard indicators to measure success and to determine opportunity-areas

Qualifications:

  • College graduate of any business, statistical or mathematical course.
  • At least 4 years of analytics experience in a financial institution preferably from a retail bank or a credit card company
  • Has at least 3 years of work related experience in a financial institution preferably from a credit card company.
  • Strong working knowledge of the following programming and database facility software: SAS, Microsoft Office (Word, Excel and PowerPoint).
  • Excellent analytical capabilities; experience in conducting studies in portfolio using statistical modeling tools is an advantage
  • Experience in model-building, conducting portfolio studies using data mining techniques and statistical modeling tools is an advantage. – advanced
  • Excellent analytical capabilities, ability to translate and articulate technical thoughts and ideas to a larger audience including influencing skills with peers and senior management.
  • Proven problem-solving skills in a financial industry setting a must.

Other Details:
Unit: Decision Management Division / Strategic Business Analytics Department
Location: Metrobank Card Corporation, Makati
Rank: Junior Officer


  • Campaign Analytics and CRM Lead

    3 days ago

    Taguig, National Capital Region, Philippines The Hongkong and Shanghai Banking Corporation Limited (HSBC) Full time ₱1,500,000 - ₱2,500,000 per year

    Some careers shine brighter than others.If you're looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.HSBC is one of the largest banking and...

  • Campaign and Outreach Management

    1 week ago

    Taguig, National Capital Region, Philippines iOPEX Technologies Full time ₱900,000 - ₱1,200,000 per year

    Embrace the innovation with iOPEX Technologies. Join our # teamWe are hiring for awesome professionals for our # team.The OpportunityThe Campaign and Outreach Officer plays a vital role in enhancing a company's visibility and success. By  developing and executing strategic partnerships, this individual can expand the company's reach, attract new ...

  • PPC Campaign Manager

    2 weeks ago

    Taguig, National Capital Region, Philippines Private Advertiser Full time ₱1,200,000 - ₱2,400,000 per year

    Key Responsibilities:Strategic Planning:Developing and implementing PPC strategies aligned with business goals and target audience.Campaign Setup & Management:Creating, launching, and managing PPC campaigns across various platforms like Google Ads, Bing Ads, Meta Ads, and social media networks.Keyword Research:Identifying relevant and high-performing...

  • Analytics Manager

    1 day ago

    Taguig, National Capital Region, Philippines Colgate-Palmolive Full time ₱2,500,000 - ₱5,000,000 per year

    No Relocation Assistance OfferedJob Number # Taguig, National Capital Region (NCR), PhilippinesWho We AreColgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the...

  • Marketing Campaign Manager

    5 days ago

    Taguig, National Capital Region, Philippines foodpanda Full time ₱900,000 - ₱1,200,000 per year

    foodpanda is part of the Delivery Hero Group, the world's pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock...

  • Manager, Marketing Campaigns

    7 days ago

    Taguig, National Capital Region, Philippines Delivery Hero Full time $90,000 - $120,000 per year

    Company Description foodpanda is part of the Delivery Hero Group, the world's pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of...

  • Campaign Associate

    2 weeks ago

    Taguig, National Capital Region, Philippines KINDRED Full time ₱420,000 per year

    The Campaigns and Growth Management Associate plays a key role in driving revenue growth across Kindred's online and clinic channels through effective campaign strategy and execution. This role leads the end-to-end implementation of monthly and tactical campaigns designed to maximize gross merchandise value (GMV), boost service uptake, and activate key...

  • Campaign Associate

    2 weeks ago

    Taguig, National Capital Region, Philippines Kindred Health Inc. Full time ₱900,000 - ₱1,200,000 per year

    The Campaigns and Growth Management Associate plays a key role in driving revenue growth across Kindred's online and clinic channels through effective campaign strategy and execution. This role leads the end-to-end implementation of monthly and tactical campaigns designed to maximize gross merchandise value (GMV), boost service uptake, and activate key...

  • Campaigns Specialist

    2 weeks ago

    Taguig, National Capital Region, Philippines Coins Full time $70,000 - $120,000 per year

    Join the Pioneer Crypto Brand in the PhilippinesCoins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services.Coins is fully regulated by the Bangko Sentral ng...

  • Campaigns Specialist

    1 week ago

    Taguig, National Capital Region, Philippines Coins Full time $104,000 - $130,878 per year

    Join the Pioneer Crypto Brand in the Philippines Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services Coins is fully regulated by the Bangko Sentral...