cbs - campaign analytics manager

2 hours ago

Taguig, National Capital Region, Philippines Metrobank Full time ₱900,000 - ₱1,200,000 per year


Be #InGoodHands with Metrobank

Here at Metrobank, we don't simply hire employees—we hone future leaders. We provide opportunities that enhance your skills and unlock your talents, helping you evolve into a well-rounded individual. We supply you with all the pieces you need to do your best work, unleashing your full potential to help you secure your future and lead a fulfilling career. And with Metrobank's strong heart for the community, you have the chance to give back and make worthwhile contributions to our nation's economic and social development. With Metrobank, a meaningful life is within your reach

Position Title: Campaign Analytics Manager

Job Summary:

  • The job holder will conduct portfolio studies for better segmentation, profiling and targeting of customers. Provides various statistical models to optimize campaign targeting and execution and provides support to Analytics Head in managing and implementing campaigns to the Portfolio.

Role Exposure:

  • Primary function is to perform studies/tests through statistical modeling that will identify and understand customer segments (through unique patterns/behaviors) and determine offers by focusing on the needs of these customers.
  • Conducts studies on the portfolio to help come up with targeted campaigns/promo to increase profitability of segments.
  • Handles ad hoc requests for any campaign-/promo-related MIS/reports and analysis
  • Performs studies/tests that will identify and understand customer segments (through unique patterns/behaviors) and determine offers by focusing on the needs of these customers
  • Conducts studies on the portfolio to come up with trigger campaigns that will capture customers at risk in a timely manner
  • Undertakes post-campaign evaluation, looking into standard indicators to measure success and to determine opportunity-areas

Qualifications:

  • College graduate of any business, statistical or mathematical course.
  • At least 4 years of analytics experience in a financial institution preferably from a retail bank or a credit card company
  • Has at least 3 years of work related experience in a financial institution preferably from a credit card company.
  • Strong working knowledge of the following programming and database facility software: SAS, Microsoft Office (Word, Excel and PowerPoint).
  • Excellent analytical capabilities; experience in conducting studies in portfolio using statistical modeling tools is an advantage
  • Experience in model-building, conducting portfolio studies using data mining techniques and statistical modeling tools is an advantage. – advanced
  • Excellent analytical capabilities, ability to translate and articulate technical thoughts and ideas to a larger audience including influencing skills with peers and senior management.
  • Proven problem-solving skills in a financial industry setting a must.

Other Details:
Unit: Decision Management Division / Strategic Business Analytics Department
Location: Metrobank Card Corporation, Makati
Rank: Junior Officer


  • Campaign Manager

    2 hours ago

    Taguig, National Capital Region, Philippines Private Advertiser Full time ₱1,200,000 - ₱2,400,000 per year

    Responsibilities:Responsible for keyword research, ad copywriting, bid management, budget allocation, A/B testing, performance analysis, and reporting to maximize a company's return on ad spend (ROAS).Campaign Strategy: Developing comprehensive PPC strategies and launching targeted campaigns on various digital platforms.Keyword Management: Conducting...

  • Campaign Manager

    2 weeks ago

    Taguig, National Capital Region, Philippines Cooler City Trading Corporation Full time ₱480,000 per year

    Designs, launches, and optimizes paid advertising campaigns on platforms like Google Ads and social media to drive targeted traffic and achieve business goals, such as generating leads or sales. They are responsible for keyword research, ad copywriting, bid management, budget allocation, A/B testing, performance analysis, and reporting to maximize a...

  • Campaign Analytics and CRM Lead, WPB Philippines

    3 hours ago

    Taguig, National Capital Region, Philippines HSBC Full time ₱104,000 - ₱1,400,000 per year

    Some careers shine brighter than others.If you're looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.HSBC is one of the largest banking and...

  • Campaign Analytics and CRM Lead, WPB Philippines

    36 minutes ago

    Taguig, National Capital Region, Philippines HSBC Full time $80,000 - $120,000 per year

    Some Careers Shine Brighter Than Others.If you're looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.HSBC is one of the largest banking and...

  • Campaign Operations Manager

    2 weeks ago

    Taguig, National Capital Region, Philippines Stotsenberg Leisure Park and Hotel Corporation Full time ₱1,200,000 - ₱2,400,000 per year

    Job Description:Promotion Campaign OperationIndependently initiate, plan, and manage integrated promotion campaigns based on the company's overall strategy and market insights.Collaborate closely with cross-functional teams to ensure campaigns are launched on time and conduct post-campaign reviews to evaluate outcomes.Data Analysis & Business InsightsAnalyze...

  • Analytics Manager

    1 hour ago

    Taguig, National Capital Region, Philippines Colgate-Palmolive Full time ₱2,500,000 - ₱5,000,000 per year

    No Relocation Assistance OfferedJob Number # Taguig, National Capital Region (NCR), PhilippinesWho We AreColgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the...

  • Digital Campaign

    2 weeks ago

    Taguig, National Capital Region, Philippines Galilee Business Support Services Full time ₱360,000 - ₱540,000 per year

    Job description:About the RoleWe are looking for a PPC Specialist | Digital Campaign & Content Specialist to manage and grow PPC campaigns across Google Ads and Meta Ads. This role will take ownership of onboarding new clients, setting up campaigns, creating ad assets, monitoring performance, and delivering insights that drive client success.You will work...

  • Campaign Strategy

    2 weeks ago

    Taguig, National Capital Region, Philippines ByteDance Full time ₱60,000 - ₱120,000 per year

    ResponsibilitiesAbout the teamThe team specialize in planning and executing both online and offline campaign initiatives tailored to user behavior. With a strong emphasis on data-driven performance analysis, content innovation (like livestreams and short videos), and collaborative execution, the team plays a key role in boosting platform engagement,...

  • LinkedIn Campaign Coordinator

    2 weeks ago

    Taguig, National Capital Region, Philippines Trinity Outsourcing Solutions Full time ₱1,500,000 - ₱3,000,000 per year

    About Trinity Outsourcing SolutionsTrinity Outsourcing Solutions is dedicated to connecting talented professionals with dynamic career opportunities across the world. As a trusted HR partner, Trinity offers a pathway for skilled individuals to work in roles that align with their expertise and support their career advancement. Known for fostering a supportive...

  • Brand & Campaign Strategy Manager

    3 hours ago

    Taguig, National Capital Region, Philippines Intrepid Full time ₱500,000 - ₱800,000 per year

    Who we areIntrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, Livestreaming, Video production & Affiliate Management for Social Commerce plus full funnel Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to...