Strategic Marketing

1 day ago

Makati City, National Capital Region, Philippines PSBank Official Full time ₱800,000 - ₱2,000,000 per year

Job Summary:

The Head of Strategic and Performance Marketing Division will lead the development and execution of comprehensive and data-driven marketing strategies that drive growth, enhance brand presence, and optimize performance across all channels/ customer touchpoints. This individual will oversee data-driven decision-making, integrate brand and performance marketing, and foster collaboration to achieve business goals. He/she will also foster and grow partnerships with different merchants/ brands to strengthen Bank positioning.

Strategic Leadership

Performance Marketing Management

Data Analysis & Insights

Brand Strategy & Development

Team Leadership & Collaboration

Emerging Trends & Technologies

Qualifications:

 Bachelor's degree in Marketing, Business, Finance or related field.

 At least 10 years' experience in marketing, strategy or related fields, with 5+ years in a leadership or management role, preferably in banking, fintech, financial services or other regulated industries.

 Proven experience in strategic and performance marketing, preferably in leadership roles.

 Strong analytical and problem-solving skills with a track record of data-driven decision-making.

 Exceptional leadership, communication, and interpersonal skills.

 Ability to manage multiple priorities and deliver under tight deadlines.

Job Type:
Full-time

Work Location:
Makati City, On-site

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