Market Research Manager

1 week ago


Cebu City, Central Visayas, Philippines Private Advertiser Full time

We're looking for:

MARKET RESEARCH MANAGER

Location: Cebu City, Cebu

RESPONSIBILITIES:

  • Lead the market research function and develop frameworks for gathering and analyzing market data.
  • Collaborates with cross-functional departments (sales, marketing, product innovation, supply chain and finance) to support customer-centric decision-making information, enabling the company to maintain its competitive edge and innovate with confidence in a dynamic marketplace.
  • Provide insights on customer needs, customer behavior, market demand, competitive landscape and industry trends for expansion into new markets and evaluation of growth opportunities.

QUALIFICATIONS:

  • Graduate of a degree in Marketing, Business Administration, or any related field.
  • Proficient in data analytics/ research tools (Power BI, SPSS, Nielsen, Tableau, etc).
  • Strong understanding of architectural and industrial coatings and a strong background in quantitative and qualitative research methods.

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