Key Account Manager-FMCG

5 days ago

Philippines Lazada Full time

Location:

Philippines

Department: Commercial

Location: Philippines

Job Description

As a Key Account Manager (KAM) for the FMCG Cluster focused on Groceries, Household Supplies and Pet Supplies, you will be responsible for driving the growth and success of your assigned seller segment and/or category. You will develop and maintain strong relationships with key accounts, acting as a trusted partner to enhance their business on the Lazada platform. This role requires you to combine strategic leadership with operational excellence, leveraging industry insights, sales analysis, and business planning to optimize seller performance and drive measurable growth.

Key Tasks & Responsibilities

  • Account Management: Own the overall business performance of your assigned sellers. Ensure growth in sales, orders, and buyers by managing and developing key accounts through targeted strategies and initiatives.
  • Sales & Marketing: Drive assortment expansion, marketing services adoption, and joint business planning with sellers. Develop and implement tailored marketing and sales strategies to boost visibility and performance on the platform.
  • Operational Excellence: Collaborate with internal teams (e.g., platform operations, campaigns, logistics, finance) to meet growth objectives such as DAU, conversion rate, and on-time shipping performance. Ensure smooth operational processes and timely fulfillment.
  • Strategic Leadership: Lead negotiations, manage relationships, and facilitate the execution of campaigns and tools that engage sellers. Take ownership of category performance, using industry knowledge and insights to advise sellers on how to optimize their business.
  • Analytics & Reporting: Utilize data and analytics to identify trends, opportunities, and areas of improvement. Provide actionable insights to sellers to optimize their performance on the platform

Job Requirements

  • At minimum, a Bachelor's/College Degree
  • Prior experience in e-commerce, sales, account management, retail (online or offline) and business development is an advantage
  • Strong understanding of the Groceries, Household Supplies and Pet Supplies segment and market trends is an advantage. Ability to use industry insights to drive strategy and inform decision-making.
  • Resilient and open to change, adaptable and can navigate changing account ownership and assignments, and business priorities
  • Has a track record of successful negotiations, effective relationship and stakeholder management, problem solving and delivering results
  • Entrepreneurial, acting as the owner of the business, highly driven and motivated to drive impact and value

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