
Telemarketing Customer Service Representative
2 days ago
The Telemarketing Customer Service Representative is a frontline role that blends outbound/inbound calling to generate and qualify leads, support existing customers, and deliver exceptional customer experiences.
Key Responsibilities
- Telemarketing & Lead Generation
- Make outbound calls to warm/cold leads to introduce products/services.
- Qualify prospects using discovery questions and maintain accurate records in the CRM.
- Schedule qualified appointments for sales team and follow up as needed.
- Meet or exceed daily and weekly activity targets (calls made, conversations, appointments.
- Customer Service & Support
- Answer inbound calls and respond to emails/chats with professionalism and empathy.
- Resolve customer inquiries, troubleshoot basic issues, and provide clear solutions.
- Document interactions and escalate complex problems to appropriate teams.
- Maintain knowledge base and provide feedback to improve self-service resources.
- Product & Service Knowledge
- Develop a solid understanding of products/services, pricing, and promotions.
- Stay informed about updates to offerings and messaging.
- Data & Process
- Update CRM with call notes, contact information, and lead status.
- Generate reports on activities, outcomes, and customer feedback.
- Collaborate with Sales, Marketing, and Support teams to optimize processes.
- Customer Experience
- Ensure a positive, can-do attitude in every interaction.
- Upsell or cross-sell where appropriate and approved by policy.
- Collect and relay customer feedback for product/service improvements.
Qualifications
- 1–3 years of experience in telemarketing, inside sales, call center, or customer service.
- Excellent verbal communication and active listening skills.
- Strong phone presence with the ability to engage and persuade.
- Basic sales skills: qualifying leads, overcoming objections, closing skills (when appropriate).
- Proficiency with CRM software (e.g., HubSpot, Salesforce) and contact center tools (IVR, ticketing systems).
- Basic computer literacy: MS Office/Google Workspace, email etiquette.
- Customer-centric mindset with problem-solving and multitasking abilities.
- Data-driven approach: comfortable using metrics (calls, talk time, conversion rates).
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