Digital Marketing Specialist
13 hours ago
Job Description
The Digital Marketing Specialist is responsible for planning, executing, and optimizing online marketing campaigns to increase brand awareness, generate leads, and drive business growth. This role requires previous hands-on experience in digital marketing and the ability to manage campaigns across multiple digital channels while analyzing performance and improving results.
Responsibilities
- Plan, execute, and optimize digital marketing campaigns
- Manage social media marketing and paid ads (Facebook, Instagram, Google Ads)
- Support lead generation and outreach initiatives
- Implement basic to intermediate SEO strategies
- Monitor analytics, track KPIs, and prepare performance reports
- Coordinate with designers, video editors, and content writers
- Assist with website updates, landing pages, and conversion optimization
- Research industry trends, competitors, and growth opportunities
Qualifications
- Previous experience (agency, freelance, in-house accepted)
- Experience handling at least one digital channel (ads, social media, SEO, or email)
- Basic knowledge of marketing funnels and audience targeting
- Familiarity with analytics and reporting tools
- Strong communication, organization, and time-management skills
Job Type: Part-time
Pay: Php18, Php35,000.00 per month
Work Location: Remote
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