Digital Marketing Specialist
6 days ago
We're on the hunt for a Digital Marketing Specialist to join our team full-time If you're someone who thrives in a fast-paced environment, knows the ins and outs of digital channels, and is passionate about driving measurable results, this role is for you. This position plays a key role in developing and executing multi-channel marketing strategies — from managing PPC campaigns and optimizing SEO, to leading our social media presence, overseeing content marketing, and coordinating direct mail (postcard) campaigns.
Key Responsibilities:
- PPC Campaign Management: Plan, execute, and optimize paid search campaigns (Google Ads, Meta, etc.) to maximize ROI.
- SEO Strategy & Execution: Improve organic rankings through keyword research, on-page/off-page optimization, and technical SEO.
- Social Media Management: Manage and grow social presence across platforms (Facebook, Instagram, LinkedIn, etc.), including content planning, publishing, and engagement.
- Content Marketing: Collaborate on blog posts, email campaigns, landing pages, and marketing collateral to drive engagement and conversions.
- Direct Mail/Postcard Campaigns: Manage the production, scheduling, and performance tracking of recurring postcard mailers.
- Analytics & Reporting: Monitor performance across all channels, analyze results, and present actionable insights for continuous improvement.
- Collaboration: Work closely with internal teams (design, sales, product) and external vendors/agencies when needed.
Requirements:
- 3+ years of hands-on experience in digital marketing.
- Proven expertise in PPC, SEO, and social media marketing.
- Strong understanding of Google Analytics, Google Ads, Meta Business Suite, and marketing automation tools.
- Experience with content strategy and writing/editing for digital platforms.
- Familiarity with direct mail marketing is a plus.
- Excellent communication, project management, and organizational skills.
- Self-starter with the ability to manage multiple campaigns and priorities.
Job Type: Full-time
Pay: Php40, Php55,000.00 per month
Benefits:
- Company events
- Health insurance
Application Question(s):
- Understanding of Google Analytics, Google Ads, Meta Business Suite, and marketing automation tools.
Education:
- Bachelor's (Required)
Experience:
- hands-on digital marketing: 3 years (Required)
- expertise in PPC, SEO, and social media marketing: 2 years (Required)
Language:
- English (Required)
Work Location: Remote
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