Marketing Manager

Industry: Energy/Power

Work Location: Cebu & office-based

JOB PURPOSE:
To develop, execute and accomplish comprehensive marketing plans, programs and/or equivalent for the Company's energy services businesses that factor in market conditions, regulatory environment, competitive environment, and customer needs. To secure the Company's product off-takers to generate and achieve target sales and continuously evaluate the results of active industry programs and adjust strategies and tactics to achieve targets.

DUTIES AND RESPONSIBILITIES:

1. Accomplish marketing and sales objectives by planning, developing, implementing, negotiating and securing contracts with off-takers or whatever medium is required to satisfy the company's field sales action plans;
2. Design and implement all marketing strategies and manage all communication plans for all markets and/or customers and ensure achievement of all business objectives for revenue markets;
3. Prepare and ensure compliance to all business development objectives for all assign markets and prepare required strategies to facilitate business plans;
4. Collaborate with all internal resources to ensure adherence to all customer requirements;
5. Design all level marketing programs which complies with the current industry rules and practices;
6. Keep abreast of market conditions and competitor status that impacts the commercial market and communicate to the organization key market information;
7. Identify marketing opportunities by identifying consumer requirements, defining market, competitor's share, establishing targeted market share;
8. Represent the company in all power generation activities and various industry events;
9. Update knowledge by participating in educational opportunities, reading professional publications, maintaining personal networks, participating in professional organizations for the benefit and advantage of the company;
10. Sustain rapport with key accounts by making periodic visits, exploring specific needs, anticipating new opportunities;
11. Provide information by collecting, analyzing, and summarizing data and trends;
12. Protect organization's value by keeping information confidential;
13. Identify target markets - location and customer type based on economic opportunity and competitiveness;
14. Promote, develop and sustain an effective group.
15. Perform other tasks as may be assigned from time to time.

GENERAL MANAGEMENT RESPONSIBILITIES:

1. Develop annual goals and action plans to fully support organizational goals, plans and strategies.

2. Participate in the development of the Strategic and Business Plans.

3. Recommend changes in the operating policies and procedures that will result in process improvements, increased efficiencies, optimal delivery of resources, determine resource requirements and budget proposals.

4. Align and cascade organization performance indicators to team and individual performance indicators.

5. Assess effectiveness of organizational set-up (organizational structure, reporting relationships, assignment of responsibilities), organization culture, effectiveness of working relationships of next level heads.

6. Communicate corporate thrusts, directions and plans to next level management and enforce the company code on employee discipline.

7. Secure the commitment of direct reports and working teams in the achievement of organizational targets, goals and plans.

8. Manage team performance through motivation, coaching and supervisor mentoring.

9. Evaluate performance and provide reward and recognition for individual/team performance.

10. Assess employee performance and implements corrective measures for improved goal attainment.

11. Identify and initiate career development programs and individual performance plans for the management hierarchy and ensure that these programs are implemented.

12. Monitor and evaluate performance of the organization through the development of organizational performance measures cascaded from overall strategic plans, with corresponding improvement plans.

13. Formulate and implement measures to address the Goals and Action Plans and facilitate the achievement of targets.

14. Provide leadership in the development of the budget & controlling expenditure within the approved budget.

15. Provide leadership & oversee the daily operations of the group.

16. Keep the AVP, VP, or the President and CEO fully advised on the day-to-day activities of the group

EDUCATION:
Have a degree in Finance, Economics or Electrical Engineering or any Business-related courses

EXPERIENCE:
At least five 5-7 years experience in the commercial operations of the power industry.
Experience in electric power generation is an advantage.