Brand Manager

2 days ago

Mandaluyong City, National Capital Region, Philippines Tactiks concept Full time ₱360,000 - ₱720,000 per year

Core responsibilities

  • Strategy and planning: Develop and execute brand strategies that align with company objectives, including brand guidelines, vision, and value propositions.
  • Marketing campaigns: Plan and oversee advertising and promotional campaigns across various channels, such as digital, social media, print, and broadcast.
  • Market and competitive analysis: Conduct market research to understand consumer needs, monitor marketing trends, and analyze competitor offerings to maintain a competitive edge.
  • Cross-functional collaboration: Work closely with other departments, including marketing, sales, product development, and design, to ensure brand consistency.
  • Performance analysis: Track and analyze brand performance metrics, sales data, and customer satisfaction to adjust strategies and drive profitability.
  • Product development: Contribute to new product launches, pricing strategies, and packaging design.
  • Budget management: Create and manage advertising, campaign, and promotional budgets.

Skills and qualifications

  • Bachelor's degree in marketing or a related field.
  • Strong market research and analytical skills.
  • Excellent strategic thinking and creative oversight abilities.
  • Proficiency in managing data and market trends.
  • Strong communication and collaboration skills to work with cross-functional teams.

Job Types: Full-time, Permanent

Benefits:

  • Health insurance
  • Opportunities for promotion
  • Promotion to permanent employee

Application Question(s):

  • Your total years of experience in Brand Manager?
  • How much is your expected salary?

Work Location: In person

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