Social Media Strategist

3 hours ago

Taguig, National Capital Region, Philippines Careers at IGO Digital Full time ₱400,000 - ₱600,000 per year

Job Description:

  • Develop & Execute Strategy: Plan and implement effective, data-driven social media strategies aligned with business goals and trends across platforms like Facebook, Instagram, TikTok, X, and Youtube.
  • Content Creation & Design: Create engaging posts, captions, and visual content using Adobe Photoshop; must have strong design skills and a good eye for aesthetics.
  • Content Planning & Scheduling: Build and manage monthly content calendars; schedule posts using tools like Meta Business Suite, hootsuite, or similar platforms.
  • Performance Analysis: Track metrics such as reach, engagement, and conversions using analytics tools; generate reports and optimize strategies based on performance data.

Required Skills:

  • Strategic Thinking: Ability to develop and execute results-driven social media strategies tailored to different platforms and audiences.
  • Graphic Design: Proficient in Adobe Photoshop (bonus if experienced with Illustrator or Canva); strong sense of visual branding and layout.
  • Content Writing: Skilled in writing clear, engaging, and brand-aligned captions, headlines, and CTAs.
  • Social Media Expertise: In-depth knowledge of platform algorithms, trends, and best practices across Facebook, Instagram, TikTok, X, and Youtube.
  • Analytics & Tools: Experience with content scheduling and analytics platforms (e.g., Meta Business Suite, Hootsuite, or other similar platforms).

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