Marketing Specialist
2 weeks ago
Job description:
QUALIFICATION:
- Bachelor's degree in marketing or advertising management/communication/Broadcasting.
- Preferably with at least 2-3 years of relevant work experience specializing in Marketing/Business Development or equivalent.
- Fresh Graduate is welcome to apply.
- Target-driven and can work with minimal supervision.
- Can thrive in a fast-paced environment.
DUTIES & RESPONSIBILITIES
COPYWRITING
- Prepare creative concepts and write content for various marketing collaterals requested by clients such as product announcements, event invitations, product flyers, product promotions, etc.
- Perform copywriting, editing and proof-reading services of all print and related marketing collaterals.
ADVERTISING
- Coordinate with external suppliers for processing of advertisements (print, TV, radio, transit both internal and external)
PUBLIC RELATIONS
- Provide public relations support by coordinating with different Public Relations companies whenever necessary.
- Keep track of the latest events by maintaining an updated database for press release.
- Coordinates with the press to promote company events and updates related different products.
- Ensure archiving of WSI news release through the use of the marketing database.
DIGITAL MARKETING
- Create and manage content of the company's webpage, Facebook page and other social media platforms.
- Create and implement a digital marketing initiatives in relation to the company's overall marketing directions as needed.
All other functions/responsibilities that may be deemed necessary in ensuring the success of delivery of events management & promotions team
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