Campaign Analyst

2 weeks ago

Work from Home, Philippines First Digital Finance Corporation Full time ₱900,000 - ₱1,200,000 per year

About Us

Billease offers you the easiest way to afford what you want and need today. Our brand centers around making shopping and payment processes seamless and convenient. Our customers have diverse lifestyles and are looking to enhance their shopping experiences both online and offline. It's essential for us to embody the core of our brand name Billease, a combination of "bill" and "ease," pronounced bilis, which means speed or swiftness in Filipino.

Discover more about us here:

Team: Lifecycle Analytics

Location: Manila | Remote

The Campaign Analyst plays a central role in designing, executing, and optimizing lifecycle campaigns across our channels (in-app, email, push, SMS, Viber etc). You will own the end-to-end performance analysis of targeted campaigns, focusing on:

  • Conversion optimization
  • Customer retention and engagement
  • Lifecycle journey orchestration
  • Revenue measurement and contribution

This role combines the art of creativity with the science of data analysis, CRM automation, and marketing, translating insights into high-performing campaigns that drive real business results.

Key responsibilities:

Campaign analytics & insights

  • Analyze user behavior and campaign response across all funnels (acquisition, activation, reactivation, repayment, upsell).
  • Build dashboards and campaign evaluation frameworks to monitor LTV, conversion, engagement, churn, and revenue impact.
  • Perform cohort analysis, A/B testing and event-based behavior tracking.

Segmentation & personalization

  • Prepare audience segmentation strategies for our campaigns, using behavioral, transactional, and demographic data.
  • Identify high-value user groups (e.g., dormant, high-spending, early churn risk) and propose targeted interventions.

Lifecycle optimization

  • Define and optimize multi-step journeys for onboarding, activation, cross-sell, retention, and upsell flows.
  • Collaborate with Campaign Managers to create flows based on business logic.
  • Recommend timing, frequency, and channel mix adjustments to improve relevance and reduce fatigue.

Testing & Experimentation

  • Plan and execute A/B, multivariate, and holdout experiments for campaign optimization.
  • Prepare campaigns analysis, calculating conversion and customer value from campaign experiments, including segment-level and core / control groups effectiveness.

Cross-functional Collaboration

  • Partner with Marketing, Product, and Data Engineering teams to integrate campaign insights into product strategy and roadmap.
  • Support business cases for new CRM experiments and conversion-driving initiatives.

Qualifications:

  • Bachelor's degree in Data Analytics, Economics, Applied Mathematics, Computer Science or a related field.
  • 3+ years of experience in marketing analytics, customer analytics, CRM strategy or advance data anlytics field.
  • Strong SQL and Excel skills; familiarity with Python, R, Looker is a plus.
  • Experience analyzing funnels, LTV, churn, and customer journey stages.
  • Familiarity with statistical testing methods (e.g., A/B, lift, significance testing).
  • Excellent communication skills; able to convey complex findings in a business-friendly format.
  • Highly curious, self-driven, and passionate about making decisions backed by data.

Job Type: Full-time

Benefits:

  • Additional leave
  • Company Christmas gift
  • Flexible schedule
  • Flextime
  • Health insurance
  • Opportunities for promotion
  • Promotion to permanent employee
  • Work from home

Work Location: Remote

  • Performance Marketing Analyst

    2 weeks ago

    Work from Home, Philippines Smart Channel Pty Ltd Full time ₱104,000 - ₱130,878 per year

    Position: Performance Marketing AnalystSchedule: Day ShiftEmployment Type: Full-TimeWhy You'll Love Working Here:Fixed weekends offCollaborative, growth-oriented environmentAccessible location – near transport, food spots, and mallsStable daytime scheduleAbout the Role:We're looking for a data-driven marketer to plan, manage, and optimize paid campaigns...

  • Research Analyst

    3 days ago

    Work from Home, Philippines SMDigital Full time ₱400,000 - ₱600,000 per year

    Research AnalystJob Summary:We are seeking a detail-oriented and highly resourceful Research Analyst to support a strategic initiative focused on sourcing and analyzing municipal and HOA data related to roofing infrastructure across South Florida. The goal is to build a comprehensive database of neighborhoods and properties with aging roofs, upcoming roofing...

  • Business Analyst

    3 days ago

    Work from Home, Philippines Ask & Embla Galactic Pte Ltd Full time ₱480,000 - ₱600,000 per year

    We're looking for a skilled Business Analyst to join our team, with a primary focus on supporting our Digital Marketing team. In this role, you'll work closely with different teams to identify business needs, analyze data, and develop solutions that drive growth. If you're tech-savvy, good at problem-solving, and enjoy working in a fast-paced environment,...

  • Lead Digital Analyst – Paid Search

    3 days ago

    Work from Home, Philippines ACCPRO INTERNATIONAL Full time ₱600,000 - ₱720,000 per year

    We're Hiring: Lead Digital Analyst (Search)Mandaluyong City | Remote | DayshiftKey Responsibilities:Plan, execute, and optimize paid search, display, and video campaigns.Conduct keyword research, craft ad copy, and manage bidding strategies.Mentor and coach team members, foster collaboration, and improve processes.Participate in client pitches,...

  • Real Time Analyst

    4 days ago

    Work from Home, Philippines Aventus llc Full time ₱150,000 - ₱250,000 per year

    Join the Aventus TeamWe are Aventus — a boutique customer experience BPO in Charleston, South Carolina, supporting over 100 e-commerce brands and global digital partners. With a strong performance culture and remote-first workforce, we are committed to operational excellence and workforce discipline across all client accounts.Check out our website: )We...

  • Reporting Analyst

    3 days ago

    Work from Home, Philippines BlankSpace Inc. Full time ₱900,000 - ₱1,200,000 per year

    Key Responsibilities:Data Analysis & Reporting--Collect, analyze, and interpret data from Amazon Seller Central, Campaign Manager, and Brand Analytics--Build and maintain dashboards, KPIs, and custom reports using Power BI, Excel, Google Suite, SQL and automation tools--Track key performance metrics (e.g., TACoS, ROAS, CTR, CVR, sessions, impressions) and...

  • Call Quality Analyst

    20 hours ago

    Work from Home, Philippines ExpertiseLocal Full time ₱30,000 - ₱60,000 per year

    Immediate Superior / Reports to: Call QA Team Lead / QA ManagerLocation: Philippines - Remote / Work from Home (Night Shift)About the RoleOur ideal candidate is self-driven, detail-oriented, and has demonstrated a consistent level of quality support across an organization. Additionally, one must be able to interpret and implement quality assurance standards...

  • Lead Digital Analyst

    3 days ago

    Work from Home, Philippines DILLINGER 1903 Full time ₱360,000 - ₱720,000 per year

    Work location: MandaluyongWork type: Full-timeWork schedule: Monday to Friday, 9:00 am - 6:00 pmWork setup: Remote (but must report onsite occasionally as per the client's request)Duties & ResponsibilitiesSocial Media Strategy and ExecutionDemonstrate comprehensive understanding and proficiency in social media platforms (including, but not limited to Meta,...

  • CRM Assistant

    2 weeks ago

    Work from Home, Philippines nightowl consulting Full time ₱900,000 - ₱1,200,000 per year

    DescriptionWe are looking for a Data Analyst / CRM Assistant who is detail-oriented, technically skilled, and highly proficient in Excel and CRM platforms. This role is key in supporting marketing, operations, and sales teams by maintaining clean, actionable data and ensuring CRM tools are optimized for performance. The ideal candidate will be comfortable...

  • Junior Influencer Marketing Specialist

    6 days ago

    Work from Home, Philippines BM Digital (PTY) ltd Full time ₱55,000 - ₱65,000 per year

    About the role:The Influencer Marketing Specialist will focus on sourcing influencers for gifting and paid collaborations to enhance brand visibility and engagement. This role is responsible for building and maintaining a high-quality database of creators that align with brand goals, target audiences, and campaign objectives. The position is highly...