
Co-Founder
2 days ago
About Us
We're building a new kind of
FMCG distribution and engagement platform
designed for today's on-demand consumer.
The Role
We are looking for a
Cofounder
to join our founding team — someone passionate about building at the intersection of
FMCG, technology, and consumer behavior
. You will work to design, validate, and scale the business model from pilot to nationwide rollout. You will have both
strategic and hands-on responsibilities
, helping shape everything from
go-to-market strategy
,
operations
, and
partnerships
, to
product roadmap
and
fundraising
.
Key Responsibilities
Business Strategy & Execution
- Co-develop and refine the business model and roadmap for scaling "availability as a service."
- Identify and secure key FMCG brand partnerships and building/location placements.
- Oversee pilot deployments, measure performance, and iterate quickly based on data.
Partnerships & Growth
- Lead partnerships with property developers, building administrators, and brand managers.
- Build relationships with top FMCG companies for vending activations and loyalty programs.
- Develop B2B2C growth channels leveraging app engagement, digital rewards, and brand activations.
Operations & Technology
- Work with vendors and tech teams to roll out and maintain smart vending infrastructure.
- Oversee logistics, inventory management, and servicing operations for vending machines.
- Collaborate with the tech and product teams to refine the user experience and app functionality.
Fundraising & Investor Relations
- Collaborate with the team to pitch to investors and secure pre-seed and seed funding.
- Support financial modeling, investor updates, and growth storytelling.
Culture & Leadership
- Help build the founding culture — fast-moving, data-driven, and customer-obsessed.
- Recruit and lead early team members as the company grows.
Ideal Profile
We are looking for a
builder
, not just an operator. The ideal cofounder thrives in ambiguity, understands consumer brands, and is energized by turning ideas into scalable systems.
Must-Have
- Entrepreneurial mindset — previous startup or intrapreneurial experience in FMCG, retail tech, or logistics.
- Strong understanding of
FMCG distribution, trade marketing, or on-ground activation
. - Ability to drive execution — from business development to operations to partnerships.
- Excellent relationship-building skills with brands and property stakeholders.
- Strong financial and strategic acumen.
Preferred
- Experience in
consumer tech, vending systems, or IoT
a plus. - Background in
sales, category management, or marketing
for FMCG brands. - Previous fundraising or investor relations experience.
- Network in real estate, building management, or food retail ecosystems.
-
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