Digital Content Designer
2 days ago
VARUNÉ is a cultural AI and luxury strategy house, partnering with ultra-luxury clients. We're now seeking a Social Media Creative to craft a digital presence that mirrors the elegance and power of our brand.
Role Overview
You will be responsible for designing and producing high-quality, luxury-standard content for VARUNÉ's social platforms (Instagram, LinkedIn, TikTok, YouTube Shorts). Your work will blend editorial storytelling, cinematic visuals, and cultural commentary — designed to position VARUNÉ as the architect of cultural luxury.
This is not a "Canva template" role. It's a creative lab: working directly with the Founder to deliver an omnipresent digital identity.
Key Responsibilities
- Design reels/tik-tok style edits from founder footage, stock + cinematic shoots.
- Create luxury editorial carousels and graphics mixing text, quotes, and imagery.
- Keep design in line with VARUNÉ's luxury house aesthetic (think Dior × FT × Architectural Digest).
- Work with Founder and VA to align posting calendar.
Skills & Experience Required
- Strong portfolio in luxury, editorial, or fashion-style design.
- Advanced skills in Adobe Suite (Premiere Pro, After Effects, Photoshop, Illustrator) or Figma.
- Experience creating social-first luxury visuals (not corporate/Canva generic).
- Understanding of luxury tone: scarcity, myth, heritage storytelling.
- Ability to mix formats: reels + grids + editorial graphics seamlessly.
- Motion graphics experience (clean, cinematic transitions, typography-led reels).
Style Inspiration
- SixteenSocial / The Social Agency NYC (clean, editorial minimalism).
- Apertuxe Productions (cinematic reels).
- Elsevier / Fortnum & Mason campaigns (intellectual luxury storytelling).
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