Programmatic Media Strategist

Discover your 100% YOU with MicroSourcing

Position:
Programmatic Media Strategist

Location:
Metro Manila

Work setup & shift:
Onsite | Day shift

Why join MicroSourcing?

You'll have:

• Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses
• A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
• Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.
• Career Growth: Take advantage of opportunities for continuous learning and career advancement.
• Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.

Your Role:

As a
Programmatic Media Strategist,
you will:

• Own programmatic campaigns for assigned accounts, including updating media planning tools, managing campaigns in DSPs (Trade Desk, Google DV360, PulsePoint), and overseeing both self-service and co-managed partners.
• Monitor and optimize campaigns on an ongoing basis to ensure strong delivery and performance.
• Conduct research, develop strategies, and present innovative programmatic plans.
• Manage media authorization, supplier interactions, and reconciliation.
• Mentor junior staff on campaign execution and optimization.
• Collaborate with creative agencies and production teams to manage campaign deliverables.
• Produce post-campaign insights, reports, and presentations with actionable recommendations.
• Build and maintain strong relationships with supplier partners and clients, negotiating favorable rates when possible.
• Stay updated on industry standards, trends, and competitive insights to inform strategies.
• Support senior strategists and supervisors with new business pitches.
• Contribute to team-level initiatives including audience creation, AI-driven strategies, and preparing for the post-cookie future.

What You Need:

Non-negotiables

• Bachelor's degree with a 3.0+ GPA or equivalent work experience
• 1-2 years of media planning experience
• Expertise in programmatic planning and optimization with hands-on experience in DSPs such as Trade Desk, Google DV360, and PulsePoint
• Strong technical and problem-solving skills in programmatic tools and platforms
• Excellent communication skills with the ability to represent the programmatic team during client status calls and reporting sessions

Preferred skills/expertise

• Experience mentoring and coaching junior team members
• Ability to negotiate with programmatic partners to secure favorable rates and makegoods
• Experience crafting clear, data-driven insights and storytelling in campaign reports
• Interest in building expertise across verticals such as pharma, eCommerce, retail, or B2B
• Awareness of current events, media trends, and developments in the programmatic industry

About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.

At MicroSourcing, equality is not merely a slogan - it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%

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