Campaign Specialist

4 days ago

Manila, National Capital Region, Philippines DITO Telecommunity Corporation Full time ₱900,000 - ₱1,200,000 per year

Campaign Specialist  - Job Description

Performance Μarketer, to help us create and implement innovative Paid Advertising campaigns and strategies

We're looking for an aspiring
Performance Campaign Specialist
, to help us with planning and implementing innovative Paid Advertising campaigns to grow the user base, traffic, and engagement

  • Creating & optimizing campaigns across the digital landscape Facebook AdWords (Search, Display), Youtube, LinkedIn, Twitter
  • Performing A/B testing & ROI optimization
  • Implementing programmatic advertising campaigns
  • Exploring other digital channels & new media (blog networks, native advertising)
  • Collaborating with the content team & providing data insights
  • Ad copywriting, testing and campaign optimization
  • Setting up and optimizing Google Analytics goals and tracking/conversion pixels
  • Extensive reporting & data analysis based on metrics that matter

Our Requirements

You have a deep understanding for paid advertising and the web.

At least 5 years experience in performance marketing.

  • Google AdWords and Analytics certifications.
  • Hands-on experience in Google Analytics, Looker Studio and/or other tracking software.
  • Hands-on experience on marketing automation concepts (tools, scripts, APIs, dynamic/triggered campaigns).
  • Experience with affiliate marketing, remarketing/retargeting campaigns, and display advertising.
  • Programmatic advertising experience.

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