Marketing Supervisor
5 days ago
Job Summary:
The Marketing Supervisor oversees the development and execution of marketing strategies to drive brand awareness, engagement, and sales. This role involves managing a team of marketing professionals, coordinating campaigns, analyzing market trends, and ensuring alignment with overall business objectives.
Key Responsibilities:
Team Management:
Lead, mentor, and develop a team of marketing specialists. Conduct regular performance evaluations and provide constructive feedback.
Campaign Development:
Plan, execute, and monitor marketing campaigns across various channels (digital, print, social media) to achieve business goals.
Market Research:
Analyze market trends, customer behaviors, and competitor activities to inform marketing strategies and initiatives.
Budget Management:
Assist in developing and managing the marketing budget, ensuring efficient allocation of resources and tracking ROI on campaigns.
Collaboration:
Work closely with cross-functional teams (sales, product development, and customer service) to ensure cohesive messaging and branding.
Reporting:
Prepare and present regular reports on campaign performance, market insights, and team achievements to senior management.
Brand Management:
Ensure consistent brand messaging and adherence to brand guidelines across all marketing materials.
Qualifications:
Education:
Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
Experience:
3-5 years of experience in marketing, with at least 1-2 years in a supervisory role.
Skills:
- Strong understanding of marketing principles and digital marketing techniques.
- Excellent communication and interpersonal skills.
- Proficiency in analytics tools (Google Analytics, social media insights, etc.).
- Ability to manage multiple projects simultaneously and meet deadlines.
- Creative thinking with a results-driven approach.
Job Type: Full-time
Benefits:
- Company Christmas gift
- Company events
- Employee discount
- Opportunities for promotion
- Paid training
- Promotion to permanent employee
Work Location: In person
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