Brand Marketing Manager

13 hours ago

Mandaue City, Central Visayas, Philippines SEA Olympus Marketing Inc. Full time ₱900,000 - ₱1,200,000 per year

Role: Shapes and maintains the brand's image through creative strategy and data-driven decisions. Creates a strong, positive brand identity that resonates with target audiences, building recognition, loyalty, and market differentiation.

Key Responsibilities:

  • Develop brand guidelines and ensure consistent representation across all channels
  • Create and execute brand strategies aligned with business goals
  • Analyze market position and gather consumer insights
  • Collaborate with marketing teams on campaigns that enhance brand awareness
  • Track KPIs and ROI to measure campaign effectiveness
  • Monitor competitors to maintain brand leadership
  • Conduct market research on consumer behavior and industry trends
  • Coordinate with cross-functional teams (marketing, sales, product, support)
  • Lead product training for internal teams and clients
  • Manage social media presence to boost visibility and engagement
  • Respond proactively to brand needs

Job Qualifications:

  • Bachelor's degree in Business, Marketing, or related field
  • Strong written, verbal, and presentation skills
  • Excellent negotiation and decision-making abilities
  • Proficient in Microsoft Office
  • Strong PR and networking skills
  • Knowledge of construction and design (industry-specific)
  • Creative, innovative, and analytical mindset
  • Financial acumen
  • Able to thrive in fast-paced environments

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